The Relationship Between Avatar Identification Factors and Vicarious Pleasure: The Moderating Role of Affect Intensity in the Metaverse
This study investigated the connection between avatar identification factors, sharing intentions, and the influence of vicarious pleasure. Additionally, it explored the moderating effect of affect intensity on this relationship. For this, data was collected from 228 college students in South Korea t...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
İzmir Akademi Derneği
2024-12-01
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| Series: | Journal of Metaverse |
| Subjects: | |
| Online Access: | https://dergipark.org.tr/en/download/article-file/4245764 |
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