THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY
Business sustainability is a concept of resource-based theory of the firm. This theory explores the structure of its assets, its key capabilities, sustainable competitive advantage, differentiation and profitability. Due to differentiation there exists value-based management as an integrated accrued...
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| Format: | Article |
| Language: | Russian |
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Real Economics Publishing House
2014-11-01
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| Series: | Стратегические решения и риск-менеджмент |
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| Online Access: | https://www.jsdrm.ru/jour/article/view/281 |
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| _version_ | 1850207174724157440 |
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| author | S. Y. Kuznetsov |
| author_facet | S. Y. Kuznetsov |
| author_sort | S. Y. Kuznetsov |
| collection | DOAJ |
| description | Business sustainability is a concept of resource-based theory of the firm. This theory explores the structure of its assets, its key capabilities, sustainable competitive advantage, differentiation and profitability. Due to differentiation there exists value-based management as an integrated accrued consumer solution, as an effective proposition of post-industrial value by a sustainable firm. The new pull-economy of a sustainable business gradually supplements and displaces push- microeconomy. Consumer is in the center of sustainable business organization, and customer relationship management is an important part of effective anti-crisis business strategy. |
| format | Article |
| id | doaj-art-d8e194e1b2154b6e98cf70581ca38cf3 |
| institution | OA Journals |
| issn | 2618-947X 2618-9984 |
| language | Russian |
| publishDate | 2014-11-01 |
| publisher | Real Economics Publishing House |
| record_format | Article |
| series | Стратегические решения и риск-менеджмент |
| spelling | doaj-art-d8e194e1b2154b6e98cf70581ca38cf32025-08-20T02:10:36ZrusReal Economics Publishing HouseСтратегические решения и риск-менеджмент2618-947X2618-99842014-11-0106626710.17747/2078-8886-2011-6-62-67295THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITYS. Y. Kuznetsov0FSEBI HPE "Financial University under the Government of the Russian Federation"Business sustainability is a concept of resource-based theory of the firm. This theory explores the structure of its assets, its key capabilities, sustainable competitive advantage, differentiation and profitability. Due to differentiation there exists value-based management as an integrated accrued consumer solution, as an effective proposition of post-industrial value by a sustainable firm. The new pull-economy of a sustainable business gradually supplements and displaces push- microeconomy. Consumer is in the center of sustainable business organization, and customer relationship management is an important part of effective anti-crisis business strategy.https://www.jsdrm.ru/jour/article/view/281most important stakeholderscustomer-oriented companyconsumer loyaltypull economyconsumersresource-based theory of the firmsustainable competitive advantage |
| spellingShingle | S. Y. Kuznetsov THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY Стратегические решения и риск-менеджмент most important stakeholders customer-oriented company consumer loyalty pull economy consumers resource-based theory of the firm sustainable competitive advantage |
| title | THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY |
| title_full | THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY |
| title_fullStr | THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY |
| title_full_unstemmed | THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY |
| title_short | THE MODERN MANAGEMENT THEORY OF BUSINESS SUSTAINABILITY |
| title_sort | modern management theory of business sustainability |
| topic | most important stakeholders customer-oriented company consumer loyalty pull economy consumers resource-based theory of the firm sustainable competitive advantage |
| url | https://www.jsdrm.ru/jour/article/view/281 |
| work_keys_str_mv | AT sykuznetsov themodernmanagementtheoryofbusinesssustainability AT sykuznetsov modernmanagementtheoryofbusinesssustainability |