Māori food culture and wellbeing on TikTok: a content and thematic analysis
We examined content posted on TikTok on the topic of kai Māori (traditional food and associated customs of the indigenous people of Aotearoa New Zealand) to inform strengths-based approaches to health promotion in Māori communities. We conducted a content analysis of 100 unique TikTok videos labelle...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2025-10-01
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| Series: | Kōtuitui |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/1177083X.2024.2426655 |
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