Operation Management Mode Based on New Media Technology

For tremendous impact has brought by the rapid development of the new media(such as Weibo,We-chat,micro video,e.g.)and the mobile internet,the difficulties the operators faced in the new media field and the way to deal with the challenges were analyzed.The methods and procedures for the new media an...

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Main Author: Peng Han
Format: Article
Language:zho
Published: Beijing Xintong Media Co., Ltd 2015-07-01
Series:Dianxin kexue
Subjects:
Online Access:http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2015172/
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author Peng Han
author_facet Peng Han
author_sort Peng Han
collection DOAJ
description For tremendous impact has brought by the rapid development of the new media(such as Weibo,We-chat,micro video,e.g.)and the mobile internet,the difficulties the operators faced in the new media field and the way to deal with the challenges were analyzed.The methods and procedures for the new media analysis technique were proposed.The application of the new media technology in the marketing support analysis in several cases was elaborated.The function implementation of operational management and complaint management from the perspective of operational management were introduced,and then the system construction scheme and implementation effect for the new media operation and management system development were presented.
format Article
id doaj-art-d7d64ea68613478bb2271ecf125b0e4b
institution DOAJ
issn 1000-0801
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publishDate 2015-07-01
publisher Beijing Xintong Media Co., Ltd
record_format Article
series Dianxin kexue
spelling doaj-art-d7d64ea68613478bb2271ecf125b0e4b2025-08-20T02:42:22ZzhoBeijing Xintong Media Co., LtdDianxin kexue1000-08012015-07-0131293359614602Operation Management Mode Based on New Media TechnologyPeng HanFor tremendous impact has brought by the rapid development of the new media(such as Weibo,We-chat,micro video,e.g.)and the mobile internet,the difficulties the operators faced in the new media field and the way to deal with the challenges were analyzed.The methods and procedures for the new media analysis technique were proposed.The application of the new media technology in the marketing support analysis in several cases was elaborated.The function implementation of operational management and complaint management from the perspective of operational management were introduced,and then the system construction scheme and implementation effect for the new media operation and management system development were presented.http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2015172/new mediabig data analysisoperation and management
spellingShingle Peng Han
Operation Management Mode Based on New Media Technology
Dianxin kexue
new media
big data analysis
operation and management
title Operation Management Mode Based on New Media Technology
title_full Operation Management Mode Based on New Media Technology
title_fullStr Operation Management Mode Based on New Media Technology
title_full_unstemmed Operation Management Mode Based on New Media Technology
title_short Operation Management Mode Based on New Media Technology
title_sort operation management mode based on new media technology
topic new media
big data analysis
operation and management
url http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2015172/
work_keys_str_mv AT penghan operationmanagementmodebasedonnewmediatechnology