IMPACT OF SOCIAL MEDIA ON SPORTS CLUBS DEVELOPMENT

IMPACT OF SOCIAL MEDIA ON SPORTS CLUBS DEVELOPMENT

The challenges sports clubs face today make social networks one of the critical components of their development. Social media has revolutionized the sports industry by changing the way athletes, coaches, clubs, federations, sport companies and other industry actors interact. Sports organi...

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Bibliographic Details
Main Author:	D. Ilieva
Format:	Article
Language:	English
Published:	Trakia University 2024-12-01
Series:	Trakia Journal of Sciences
Subjects:	management sport media digital marketing
Online Access:	https://tjs.trakia-uni.bg/index.php/tjs/article/view/97/107
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