Theory of consumer behavior in the restaurant business
Over the past two years, the food industry has faced many challenges. The situation around the world was repeated as the pandemic led to the cessation of the restaurant business and the introduction of quarantine restrictions. Although most restaurants have reopened and customers are returning, the...
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| Format: | Article |
| Language: | Russian |
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Russian Academy of Entrepreneurship
2023-03-01
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| Series: | Путеводитель предпринимателя |
| Subjects: | |
| Online Access: | https://www.pp-mag.ru/jour/article/view/1678 |
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| _version_ | 1850046645987704832 |
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| author | V. V. Dlusskaya E. N. Kiseleva |
| author_facet | V. V. Dlusskaya E. N. Kiseleva |
| author_sort | V. V. Dlusskaya |
| collection | DOAJ |
| description | Over the past two years, the food industry has faced many challenges. The situation around the world was repeated as the pandemic led to the cessation of the restaurant business and the introduction of quarantine restrictions. Although most restaurants have reopened and customers are returning, the industry is still facing challenges.As the pandemic progressed, consumers learned to cook more meals at home, leading to increased food consumption and a refusal to visit restaurants. Consumer behavior is a complex topic, it involves many different factors and aspects that influence each other and are interrelated, but these differences are often discussed separately. The restaurant business should provide quality services, a good brand image and improve the quality of food, in order to ensure customer loyalty. |
| format | Article |
| id | doaj-art-d5a0fd5f2c6e4666b072d29665305b96 |
| institution | DOAJ |
| issn | 2073-9885 2687-136X |
| language | Russian |
| publishDate | 2023-03-01 |
| publisher | Russian Academy of Entrepreneurship |
| record_format | Article |
| series | Путеводитель предпринимателя |
| spelling | doaj-art-d5a0fd5f2c6e4666b072d29665305b962025-08-20T02:54:25ZrusRussian Academy of EntrepreneurshipПутеводитель предпринимателя2073-98852687-136X2023-03-01161172310.24182/2073-9885-2023-16-1-17-231620Theory of consumer behavior in the restaurant businessV. V. Dlusskaya0E. N. Kiseleva1Synergy UniversitySynergy UniversityOver the past two years, the food industry has faced many challenges. The situation around the world was repeated as the pandemic led to the cessation of the restaurant business and the introduction of quarantine restrictions. Although most restaurants have reopened and customers are returning, the industry is still facing challenges.As the pandemic progressed, consumers learned to cook more meals at home, leading to increased food consumption and a refusal to visit restaurants. Consumer behavior is a complex topic, it involves many different factors and aspects that influence each other and are interrelated, but these differences are often discussed separately. The restaurant business should provide quality services, a good brand image and improve the quality of food, in order to ensure customer loyalty.https://www.pp-mag.ru/jour/article/view/1678theory of consumptionconsumer behaviorrestaurant businesscateringtheory of consumer behaviorrestaurant of the future |
| spellingShingle | V. V. Dlusskaya E. N. Kiseleva Theory of consumer behavior in the restaurant business Путеводитель предпринимателя theory of consumption consumer behavior restaurant business catering theory of consumer behavior restaurant of the future |
| title | Theory of consumer behavior in the restaurant business |
| title_full | Theory of consumer behavior in the restaurant business |
| title_fullStr | Theory of consumer behavior in the restaurant business |
| title_full_unstemmed | Theory of consumer behavior in the restaurant business |
| title_short | Theory of consumer behavior in the restaurant business |
| title_sort | theory of consumer behavior in the restaurant business |
| topic | theory of consumption consumer behavior restaurant business catering theory of consumer behavior restaurant of the future |
| url | https://www.pp-mag.ru/jour/article/view/1678 |
| work_keys_str_mv | AT vvdlusskaya theoryofconsumerbehaviorintherestaurantbusiness AT enkiseleva theoryofconsumerbehaviorintherestaurantbusiness |