PENGARUH KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA MIXUE GWALK

PENGARUH KUALITAS PELAYANAN TERHADAP MINAT BELI ULANG DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA MIXUE GWALK

The aim of this research is to determine the effect of service quality on intention to revisit which is mediated by customer satisfaction. The development of the business world, including the Ice Cream business, recorded significant growth. One of the ice cream businesses that is growing very fast...

Full description

Saved in:
Bibliographic Details
Main Authors: Geofrey Gunardy, Liestya Padmawidjaja
Format: Article
Language:Indonesian
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya 2024-08-01
Series:Jurnal Performa
Subjects:
Service Quality
Customer Satisfaction
Repurchase Intention
Mixue Gwalk
Online Access:https://journal.uc.ac.id/index.php/performa/article/view/4867
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items