MARKET SEEKING & STRATEGY DEVELOPMENT IN WEST AND NORTH AFRICAN COUNTRIES: A TURKISH FAMILY BUSINESS EXPERIENCE

This study aims to reveal the situation of small-scale family businesses that are looking for a market in Western and North African countries and want to realize their growth strategies in this region, and to develop solutions for their growth problems. For this purpose, the market development stage...

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Bibliographic Details
Main Authors: Souleymane Bindjo, Esra Dil
Format: Article
Language:English
Published: Sakarya University 2020-10-01
Series:Akademik İncelemeler Dergisi
Subjects:
Online Access:https://dergipark.org.tr/tr/download/article-file/1032199
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