Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch
A cross-cultural comparison of social networking friendship between MySpace (in USA) and Wretch (in Taiwan) was conducted utilizing the high- and low-context framework proposed by Edward T. Hall (1976). Three network indicators were used to describe the network structure of both social network sites...
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| Format: | Article |
| Language: | English |
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Sciendo
2010-01-01
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| Series: | Cultural Science |
| Online Access: | https://doi.org/10.5334/csci.34 |
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| _version_ | 1823860457376579584 |
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| author | Chang Hui-Jung |
| author_facet | Chang Hui-Jung |
| author_sort | Chang Hui-Jung |
| collection | DOAJ |
| description | A cross-cultural comparison of social networking friendship between MySpace (in USA) and Wretch (in Taiwan) was conducted utilizing the high- and low-context framework proposed by Edward T. Hall (1976). Three network indicators were used to describe the network structure of both social network sites: size, density, and heterogeneity. Data were drawn from the forum “Jobs, Work, Careers” on MySpace and “Job-Related” on Wretch over a 2-month period from mid-October to mid-December in 2007. For each of the 2 sites, 6 users (3 men and 3 women) were randomly selected as sources or “seeds” from which to crawl the friendship networks. From the 6 seed users, a snowball sample was constructed by crawling 2 degrees out along the networks. The results indicated that Wretch, although it followed the expected direction predicted by Hall’s model, did not have significantly larger and denser networks than MySpace. Finally, no differences in same-sex and cross-sex friendships were found between the 2 sites either. The overall findings are discussed with implications for future studies. |
| format | Article |
| id | doaj-art-d3215780e4b7452f8c358f394fbc9214 |
| institution | Kabale University |
| issn | 1836-0416 |
| language | English |
| publishDate | 2010-01-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Cultural Science |
| spelling | doaj-art-d3215780e4b7452f8c358f394fbc92142025-02-10T13:26:38ZengSciendoCultural Science1836-04162010-01-013230532010.5334/csci.3434Social networking friendships: A cross-cultural comparison of network structure between MySpace and WretchChang Hui-Jung0Graduate Institute of Mass Communication, Fu-Jen Catholic University, TaipeiTaiwanA cross-cultural comparison of social networking friendship between MySpace (in USA) and Wretch (in Taiwan) was conducted utilizing the high- and low-context framework proposed by Edward T. Hall (1976). Three network indicators were used to describe the network structure of both social network sites: size, density, and heterogeneity. Data were drawn from the forum “Jobs, Work, Careers” on MySpace and “Job-Related” on Wretch over a 2-month period from mid-October to mid-December in 2007. For each of the 2 sites, 6 users (3 men and 3 women) were randomly selected as sources or “seeds” from which to crawl the friendship networks. From the 6 seed users, a snowball sample was constructed by crawling 2 degrees out along the networks. The results indicated that Wretch, although it followed the expected direction predicted by Hall’s model, did not have significantly larger and denser networks than MySpace. Finally, no differences in same-sex and cross-sex friendships were found between the 2 sites either. The overall findings are discussed with implications for future studies.https://doi.org/10.5334/csci.34 |
| spellingShingle | Chang Hui-Jung Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch Cultural Science |
| title | Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch |
| title_full | Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch |
| title_fullStr | Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch |
| title_full_unstemmed | Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch |
| title_short | Social networking friendships: A cross-cultural comparison of network structure between MySpace and Wretch |
| title_sort | social networking friendships a cross cultural comparison of network structure between myspace and wretch |
| url | https://doi.org/10.5334/csci.34 |
| work_keys_str_mv | AT changhuijung socialnetworkingfriendshipsacrossculturalcomparisonofnetworkstructurebetweenmyspaceandwretch |