The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality

Abstract Although the relationship between shyness and aggression has been well established, whether shyness is associated with cyberbullying perpetration and its underlying mechanisms has been unclear. Guided by the General Aggression Model (GAM), this study proposed that shyness, as a personal tra...

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Main Authors: Xiaowei Chu, Yating Lu, Tingting Guo, Qing Li, Dong Xie, Kexin Rong, Yuju Lei
Format: Article
Language:English
Published: BMC 2025-04-01
Series:BMC Public Health
Subjects:
Online Access:https://doi.org/10.1186/s12889-025-22503-y
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author Xiaowei Chu
Yating Lu
Tingting Guo
Qing Li
Dong Xie
Kexin Rong
Yuju Lei
author_facet Xiaowei Chu
Yating Lu
Tingting Guo
Qing Li
Dong Xie
Kexin Rong
Yuju Lei
author_sort Xiaowei Chu
collection DOAJ
description Abstract Although the relationship between shyness and aggression has been well established, whether shyness is associated with cyberbullying perpetration and its underlying mechanisms has been unclear. Guided by the General Aggression Model (GAM), this study proposed that shyness, as a personal trait, is related to cyberbullying perpetration through cognitive and emotional processes. Specifically, we developed a moderated mediation model to examine the mediating roles of relative deprivation and anger rumination, as well as the moderating role of Internet morality, in the relationship between shyness and cyberbullying. Results indicated that both relative deprivation and anger rumination operated as separate and sequential mediators in the relationship between shyness and cyberbullying perpetration. Additionally, Internet morality moderated the effects of shyness and anger rumination on cyberbullying perpetration, and the mediating effects through anger rumination and relative deprivation, and solely through anger rumination. These effects were substantially weaker for individuals with higher levels of Internet morality. The present study provides valuable insights into the potential mechanisms linking shyness and cyberbullying perpetration and emphasizes the critical role of Internet morality in alleviating college students’ cyberbullying.
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publishDate 2025-04-01
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series BMC Public Health
spelling doaj-art-d2fb098dd1ba4693b310b7fc2ca68a1c2025-08-20T03:06:55ZengBMCBMC Public Health1471-24582025-04-0125111310.1186/s12889-025-22503-yThe role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet moralityXiaowei Chu0Yating Lu1Tingting Guo2Qing Li3Dong Xie4Kexin Rong5Yuju Lei6School of Psychology, Zhejiang Normal UniversitySchool of Psychology, Zhejiang Normal UniversitySchool of Psychology, Zhejiang Normal UniversitySchool of Psychology, Zhejiang Normal UniversityDepartment of Psychology and Behavioral Sciences, Louisiana Tech UniversitySchool of Psychology, Zhejiang Normal UniversitySchool of Teacher Education, Hubei University of Arts and ScienceAbstract Although the relationship between shyness and aggression has been well established, whether shyness is associated with cyberbullying perpetration and its underlying mechanisms has been unclear. Guided by the General Aggression Model (GAM), this study proposed that shyness, as a personal trait, is related to cyberbullying perpetration through cognitive and emotional processes. Specifically, we developed a moderated mediation model to examine the mediating roles of relative deprivation and anger rumination, as well as the moderating role of Internet morality, in the relationship between shyness and cyberbullying. Results indicated that both relative deprivation and anger rumination operated as separate and sequential mediators in the relationship between shyness and cyberbullying perpetration. Additionally, Internet morality moderated the effects of shyness and anger rumination on cyberbullying perpetration, and the mediating effects through anger rumination and relative deprivation, and solely through anger rumination. These effects were substantially weaker for individuals with higher levels of Internet morality. The present study provides valuable insights into the potential mechanisms linking shyness and cyberbullying perpetration and emphasizes the critical role of Internet morality in alleviating college students’ cyberbullying.https://doi.org/10.1186/s12889-025-22503-yShynessCyberbullying perpetrationRelative deprivationAnger ruminationInternet morality
spellingShingle Xiaowei Chu
Yating Lu
Tingting Guo
Qing Li
Dong Xie
Kexin Rong
Yuju Lei
The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
BMC Public Health
Shyness
Cyberbullying perpetration
Relative deprivation
Anger rumination
Internet morality
title The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
title_full The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
title_fullStr The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
title_full_unstemmed The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
title_short The role of shyness in cyberbullying perpetration: a moderated mediation model of relative deprivation, anger rumination, and Internet morality
title_sort role of shyness in cyberbullying perpetration a moderated mediation model of relative deprivation anger rumination and internet morality
topic Shyness
Cyberbullying perpetration
Relative deprivation
Anger rumination
Internet morality
url https://doi.org/10.1186/s12889-025-22503-y
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