THE ROLE OF INNOVATION IN INCREASING BUSINESS QUALITY AND THE ADDED VALUE FOR THE CUSTOMER
In today's business environments (regional, national or global) it is increasingly difficult for a company to differentiate from others and to create its own competitive advantages. If we think about it, most of what a company produces or sells can be bought from another company through a singl...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Petrosani
2018-12-01
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| Series: | Annals of the University of Petrosani: Economics |
| Subjects: | |
| Online Access: | https://www.upet.ro/annals/economics/pdf/2018/p2/Ghicajanu_Dolea.pdf |
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