Does social media information affect individual investor disposition effect? Evidence from Xueqiu.

The irrational behavior of investors selling profitable assets too early while holding onto losing assets for too long is known as the disposition effect. Due to the development of the Internet, the information environment for individual investors has been greatly improved. As an important source of...

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Main Authors: Siliu Chen, Fei Ren
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2025-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0328547
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author Siliu Chen
Fei Ren
author_facet Siliu Chen
Fei Ren
author_sort Siliu Chen
collection DOAJ
description The irrational behavior of investors selling profitable assets too early while holding onto losing assets for too long is known as the disposition effect. Due to the development of the Internet, the information environment for individual investors has been greatly improved. As an important source of information for individual investors, whether social media can improve investors' behavioral biases and return to rational expectations is a question worth studying. Based on the post data and actual trading data of the social investment platform Xueqiu.com, this paper studies the impact of social media information on the disposition effect of individual investors. The research results show that social media information can significantly reduce the disposition effect. Furthermore, it is through negative information that social media information reduces the disposition effect. When presented with negative information, individual investors will gradually become more rational in adjusting their positions. At the individual level, factors such as investment experience, users followed, region, and gender can all influence the effectiveness of the information acquired by individual investors in reducing the disposition effect.
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series PLoS ONE
spelling doaj-art-d10a9d24f4c047da82da3d87616c86542025-08-20T03:31:38ZengPublic Library of Science (PLoS)PLoS ONE1932-62032025-01-01207e032854710.1371/journal.pone.0328547Does social media information affect individual investor disposition effect? Evidence from Xueqiu.Siliu ChenFei RenThe irrational behavior of investors selling profitable assets too early while holding onto losing assets for too long is known as the disposition effect. Due to the development of the Internet, the information environment for individual investors has been greatly improved. As an important source of information for individual investors, whether social media can improve investors' behavioral biases and return to rational expectations is a question worth studying. Based on the post data and actual trading data of the social investment platform Xueqiu.com, this paper studies the impact of social media information on the disposition effect of individual investors. The research results show that social media information can significantly reduce the disposition effect. Furthermore, it is through negative information that social media information reduces the disposition effect. When presented with negative information, individual investors will gradually become more rational in adjusting their positions. At the individual level, factors such as investment experience, users followed, region, and gender can all influence the effectiveness of the information acquired by individual investors in reducing the disposition effect.https://doi.org/10.1371/journal.pone.0328547
spellingShingle Siliu Chen
Fei Ren
Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
PLoS ONE
title Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
title_full Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
title_fullStr Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
title_full_unstemmed Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
title_short Does social media information affect individual investor disposition effect? Evidence from Xueqiu.
title_sort does social media information affect individual investor disposition effect evidence from xueqiu
url https://doi.org/10.1371/journal.pone.0328547
work_keys_str_mv AT siliuchen doessocialmediainformationaffectindividualinvestordispositioneffectevidencefromxueqiu
AT feiren doessocialmediainformationaffectindividualinvestordispositioneffectevidencefromxueqiu