Strategic Architecture in Poultry Company
The purpose of this study is to identify factors in the external environment affecting the poultry industry, analyze the business integration process of the company and know its internal factors, analyze the future of the poultry industry in Indonesia and formulate the strategic architecture of PT S...
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| Format: | Article |
| Language: | English |
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Universitas Negeri Semarang
2017-09-01
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| Series: | Jurnal Dinamika Manajemen |
| Subjects: | |
| Online Access: | https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12764 |
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| author | Erlinda Oktavia Marimin Marimin Setiadi Djohar |
| author_facet | Erlinda Oktavia Marimin Marimin Setiadi Djohar |
| author_sort | Erlinda Oktavia |
| collection | DOAJ |
| description | The purpose of this study is to identify factors in the external environment affecting the poultry industry, analyze the business integration process of the company and know its internal factors, analyze the future of the poultry industry in Indonesia and formulate the strategic architecture of PT Sierad Produce Tbk (SIPD) and its priority importance. Respondents in this study were determined using purposive sampling method. While the research method used is descriptive-qualitative with case study approach and using Analytical Hierarchy Process (AHP) as priority determination of interest.. The results of the research are several alternative SIPD strategy based on the main objective of the company, that is maximizing corporate integration, product development and market development. A strategic map as a strategic architecture design lane is created to illustrate the execution time of each alternative strategy. The business integration process at SIPD is currently not optimally developed, meaning that every stage of the production process is still a profit center. Achieving institutional markets with a contractual approach proves to ensure product survival. |
| format | Article |
| id | doaj-art-d0d8a35e4c794f98b049784864111fcd |
| institution | DOAJ |
| issn | 2086-0668 2337-5434 |
| language | English |
| publishDate | 2017-09-01 |
| publisher | Universitas Negeri Semarang |
| record_format | Article |
| series | Jurnal Dinamika Manajemen |
| spelling | doaj-art-d0d8a35e4c794f98b049784864111fcd2025-08-20T03:19:35ZengUniversitas Negeri SemarangJurnal Dinamika Manajemen2086-06682337-54342017-09-018224525810.15294/jdm.v8i2.127646986Strategic Architecture in Poultry CompanyErlinda Oktavia0Marimin Marimin1Setiadi Djohar2Postgraduate School of Business, Bogor Agriculture University, Bogor, IndonesiaPostgraduate School of Business, Bogor Agriculture University, Bogor, IndonesiaPostgraduate School of Business, Bogor Agriculture University, Bogor, IndonesiaThe purpose of this study is to identify factors in the external environment affecting the poultry industry, analyze the business integration process of the company and know its internal factors, analyze the future of the poultry industry in Indonesia and formulate the strategic architecture of PT Sierad Produce Tbk (SIPD) and its priority importance. Respondents in this study were determined using purposive sampling method. While the research method used is descriptive-qualitative with case study approach and using Analytical Hierarchy Process (AHP) as priority determination of interest.. The results of the research are several alternative SIPD strategy based on the main objective of the company, that is maximizing corporate integration, product development and market development. A strategic map as a strategic architecture design lane is created to illustrate the execution time of each alternative strategy. The business integration process at SIPD is currently not optimally developed, meaning that every stage of the production process is still a profit center. Achieving institutional markets with a contractual approach proves to ensure product survival.https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12764industry foresightpoultry industrystrategic architecturestrategic planning. |
| spellingShingle | Erlinda Oktavia Marimin Marimin Setiadi Djohar Strategic Architecture in Poultry Company Jurnal Dinamika Manajemen industry foresight poultry industry strategic architecture strategic planning. |
| title | Strategic Architecture in Poultry Company |
| title_full | Strategic Architecture in Poultry Company |
| title_fullStr | Strategic Architecture in Poultry Company |
| title_full_unstemmed | Strategic Architecture in Poultry Company |
| title_short | Strategic Architecture in Poultry Company |
| title_sort | strategic architecture in poultry company |
| topic | industry foresight poultry industry strategic architecture strategic planning. |
| url | https://journal.unnes.ac.id/nju/index.php/jdm/article/view/12764 |
| work_keys_str_mv | AT erlindaoktavia strategicarchitectureinpoultrycompany AT mariminmarimin strategicarchitectureinpoultrycompany AT setiadidjohar strategicarchitectureinpoultrycompany |