Pengaruh Persepsi Kegunaan Dan Persepsi Kemudahan Terhadap Minat Penggunaan Brimo (BRI Mobile) (Pada Pedagang Sembako Di Pasar Tanjung Kabupaten Jember)
This study aims to analyze the factors that can influence the perception of staple food traders in the Tanjung market about interest in using BRImo through attitude towards using, using the TAM (Technology Acceptance Model) approach. These factors include perceived usefulness...
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Main Authors: | Edwina Nisrina Salsabila, Hety Mustika Ani, Mukhamad Zulianto |
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Format: | Article |
Language: | Indonesian |
Published: |
Politeknik Negeri Bali
2024-11-01
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Series: | Jurnal Bisnis dan Kewirausahaan |
Subjects: | |
Online Access: | https://ojs2.pnb.ac.id/index.php/JBK/article/view/1201/707 |
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