Heterogeneity and Emotional Perceptions of the Labelling of Accommodation Services in Tourism
The labelling of tourism accommodation services profoundly influences consumer behaviour and decision-making processes. Many consumers view labelling as a subjective assurance of the quality of services provided and are willing to pay a premium on the basis of the level of quality indicated by these...
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| Format: | Article |
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| Language: | English |
| Published: |
Sumy State University
2025-01-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | https://mmi.sumdu.edu.ua/wp-content/uploads/2025/01/05_A816-2024_Beresecka-et-al.pdf |
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