The Colors of a #climatescam: An Exploration of Anti-Climate Change Graphs on Twitter

Climate change is a looming and present threat. Although reported and explored in traditional media, there is still a general ignorance regarding its acceleration and its real-world consequences. Specifically, in recent years, a number of natural disasters including tsunamis, derechos and hurric...

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Bibliographic Details
Main Author: Elizabeth Zak
Format: Article
Language:English
Published: ORDT: Organization for Research Development and Training 2023-05-01
Series:Journal of Interdisciplinary Sciences
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Online Access:https://journalofinterdisciplinarysciences.com/wp-content/uploads/2023/04/2-The-Colors-of-a-climatescam-An-Exploration-of-Anti-Climate-Change-Graphs-on-Twitter.pdf
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Summary:Climate change is a looming and present threat. Although reported and explored in traditional media, there is still a general ignorance regarding its acceleration and its real-world consequences. Specifically, in recent years, a number of natural disasters including tsunamis, derechos and hurricanes have shown a very prescient threat. Unfortunately, misinformation regarding climate change’s severity is rampant. One such channel of misinformation is social media. Both verbal evidence and images can be shared when presenting an argument. When discussing climate change, one such argument style is showing evidence; graphs are one such way to demonstrate empirical evidence. I obtained graphs from Twitter and analyzed how they were utilized in furthering climate denial. While understanding the spread of misinformation regarding climate change is no doubt important, this paper seeks to evaluate one potential solution: identifying the graphs used, and the methodology they employ. Information literacy and specifically, media literacy, is one step in understanding climate change. The results show that the most popular graphs reused were line graphs, and the most prominent arguments against climate change were that the science was incorrect, or that climate change was instead natural temperature fluctuation. The most popular colors used were blue and green.
ISSN:2594-3405