The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model

ObjectiveThe study aims to explore how sensation seeking relates to college students sports lottery purchasing behavior, mediated by fear of missing out and moderated by perceived risk.MethodsA study surveyed 409 college students using various scales to assess sensation seeking, sports lottery purch...

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Main Authors: Kanglin Wang, Fen Qiu
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-02-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1537328/full
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author Kanglin Wang
Fen Qiu
author_facet Kanglin Wang
Fen Qiu
author_sort Kanglin Wang
collection DOAJ
description ObjectiveThe study aims to explore how sensation seeking relates to college students sports lottery purchasing behavior, mediated by fear of missing out and moderated by perceived risk.MethodsA study surveyed 409 college students using various scales to assess sensation seeking, sports lottery purchasing behavior, fear of missing out, and perceived risk. Data analysis included descriptive stats, t-tests, partial correlations, mediation and moderation effects, and Bootstrap testing to understand the psychological drivers behind sports lottery purchases among students.Results(1) Sensation seeking significantly and positively predicted college students sports lottery purchasing behavior; (2) Fear of missing out played a partial mediating effect in the influence of sensation seeking on college students sports lottery purchasing behavior; (3) Perceived risk had a moderating effect in the second half of the path of the mediating effect of fear of missing out.ConclusionThe study concludes that sensation seeking directly affects college students sports lottery purchasing behavior, mediated by fear of missing out. The mediating effect is moderated by perceived risk, highlighting the complexity of psychological factors in risk-taking behaviors. This insight calls for tailored interventions addressing these multifaceted factors.
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spelling doaj-art-cc3fec8e9a6d44e1a6a29e230424b3a72025-08-20T03:11:49ZengFrontiers Media S.A.Frontiers in Psychology1664-10782025-02-011610.3389/fpsyg.2025.15373281537328The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation modelKanglin WangFen QiuObjectiveThe study aims to explore how sensation seeking relates to college students sports lottery purchasing behavior, mediated by fear of missing out and moderated by perceived risk.MethodsA study surveyed 409 college students using various scales to assess sensation seeking, sports lottery purchasing behavior, fear of missing out, and perceived risk. Data analysis included descriptive stats, t-tests, partial correlations, mediation and moderation effects, and Bootstrap testing to understand the psychological drivers behind sports lottery purchases among students.Results(1) Sensation seeking significantly and positively predicted college students sports lottery purchasing behavior; (2) Fear of missing out played a partial mediating effect in the influence of sensation seeking on college students sports lottery purchasing behavior; (3) Perceived risk had a moderating effect in the second half of the path of the mediating effect of fear of missing out.ConclusionThe study concludes that sensation seeking directly affects college students sports lottery purchasing behavior, mediated by fear of missing out. The mediating effect is moderated by perceived risk, highlighting the complexity of psychological factors in risk-taking behaviors. This insight calls for tailored interventions addressing these multifaceted factors.https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1537328/fullsensation seekingcollege studentssports lottery purchasing behaviorfear of missing outperceived risk
spellingShingle Kanglin Wang
Fen Qiu
The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
Frontiers in Psychology
sensation seeking
college students
sports lottery purchasing behavior
fear of missing out
perceived risk
title The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
title_full The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
title_fullStr The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
title_full_unstemmed The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
title_short The influence of sensation seeking on college student sports lottery purchasing behavior: a moderated mediation model
title_sort influence of sensation seeking on college student sports lottery purchasing behavior a moderated mediation model
topic sensation seeking
college students
sports lottery purchasing behavior
fear of missing out
perceived risk
url https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1537328/full
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