Measuring Consumers' Continuance Usage Intention to Use Airline Websites in Saudi Arabia
Airline websites are the major online channel to provide quality services to their consumers. The main objective of this study is to analyze the factors which impact on consumers continuance intention to use airline websites in Saudi Arabia. A theoretical framework has been proposed using informati...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Qubahan
2025-04-01
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| Series: | Qubahan Academic Journal |
| Online Access: | https://journal.qubahan.com/index.php/qaj/article/view/1634 |
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