The role of self-congruity in the retail store patronage model: The case of Islamic retail stores in Indonesia and Malaysia
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Centre of Sociological Research, Szczecin
2020-06-01
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| Series: | Journal of International Studies |
| Subjects: | |
| Online Access: | https://www.jois.eu/?603,en_the-role-of-self-congruity-in-the-retail-store-patronage-model-the-case-of-islamic-retail-stores-in-indonesia-and-malaysia |
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