On the Issue of Systematization of Modern Terminology of Advertising and Public Relations
Introduction. The dynamic development and diversification of the modern public sphere, especially in the conditions of total digitalization and mediatization, requires modern scientific reflection.The article proposes the principles of classification of the system of terms of advertising and public...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Saint Petersburg Electrotechnical University
2023-12-01
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| Series: | Дискурс |
| Subjects: | |
| Online Access: | https://discourse.elpub.ru/jour/article/view/644 |
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