A trend study in the stratification of social media use among urban youth: Chile 2009-2019

This trend study describes changes and continuities in the stratification of usage of Facebook, Twitter, Instagram, and WhatsApp in Chile between 2009-2019—the decade that witnessed the rise of social media. Using the Youth, Media and Participation Study—a probabilistic survey conducted on an an...

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Main Authors: Teresa Correa, Sebastián Valenzuela
Format: Article
Language:English
Published: HOPE 2021-04-01
Series:Journal of Quantitative Description: Digital Media
Subjects:
Online Access:https://journalqd.org/article/view/2582
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author Teresa Correa
Sebastián Valenzuela
author_facet Teresa Correa
Sebastián Valenzuela
author_sort Teresa Correa
collection DOAJ
description This trend study describes changes and continuities in the stratification of usage of Facebook, Twitter, Instagram, and WhatsApp in Chile between 2009-2019—the decade that witnessed the rise of social media. Using the Youth, Media and Participation Study—a probabilistic survey conducted on an annual basis among 1,000 individuals aged 18 to 29 living in the three largest urban areas in Chile (N = 10,518)—we analyze how frequency of use and type of activities conducted on social media has varied over time along socioeconomic status, gender, and age cohort. Instead of a uniform trend towards less (or greater) inequality, the results show that each platform exhibits a unique dynamic. For instance, whereas SES-based inequality in frequency of use has decreased on Facebook over time, it has remained stable on WhatsApp and increased on Twitter and Instagram. In addition, significant differences in the likelihood of conducting different activities (e.g., chatting, commenting news, sharing links) remained across groups, even on platforms such as Facebook where frequency of use has equalized over time.
format Article
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institution Kabale University
issn 2673-8813
language English
publishDate 2021-04-01
publisher HOPE
record_format Article
series Journal of Quantitative Description: Digital Media
spelling doaj-art-c41be8312ff24bec9dd89e12102a00322025-08-20T03:36:44ZengHOPEJournal of Quantitative Description: Digital Media2673-88132021-04-01110.51685/jqd.2021.009A trend study in the stratification of social media use among urban youth: Chile 2009-2019Teresa Correa0https://orcid.org/0000-0003-0508-7371Sebastián Valenzuela1https://orcid.org/0000-0001-5991-7364Universidad Diego PortalesPontificia Universidad Católica de Chile This trend study describes changes and continuities in the stratification of usage of Facebook, Twitter, Instagram, and WhatsApp in Chile between 2009-2019—the decade that witnessed the rise of social media. Using the Youth, Media and Participation Study—a probabilistic survey conducted on an annual basis among 1,000 individuals aged 18 to 29 living in the three largest urban areas in Chile (N = 10,518)—we analyze how frequency of use and type of activities conducted on social media has varied over time along socioeconomic status, gender, and age cohort. Instead of a uniform trend towards less (or greater) inequality, the results show that each platform exhibits a unique dynamic. For instance, whereas SES-based inequality in frequency of use has decreased on Facebook over time, it has remained stable on WhatsApp and increased on Twitter and Instagram. In addition, significant differences in the likelihood of conducting different activities (e.g., chatting, commenting news, sharing links) remained across groups, even on platforms such as Facebook where frequency of use has equalized over time. https://journalqd.org/article/view/2582social mediaFacebookWhatsAppTwitterInstagramChile
spellingShingle Teresa Correa
Sebastián Valenzuela
A trend study in the stratification of social media use among urban youth: Chile 2009-2019
Journal of Quantitative Description: Digital Media
social media
Facebook
WhatsApp
Twitter
Instagram
Chile
title A trend study in the stratification of social media use among urban youth: Chile 2009-2019
title_full A trend study in the stratification of social media use among urban youth: Chile 2009-2019
title_fullStr A trend study in the stratification of social media use among urban youth: Chile 2009-2019
title_full_unstemmed A trend study in the stratification of social media use among urban youth: Chile 2009-2019
title_short A trend study in the stratification of social media use among urban youth: Chile 2009-2019
title_sort trend study in the stratification of social media use among urban youth chile 2009 2019
topic social media
Facebook
WhatsApp
Twitter
Instagram
Chile
url https://journalqd.org/article/view/2582
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