Applications of Google Trends as a Data Source for Statistical Models

As technology advances, there is a growing number of potential data sources that can provide an alternative to traditional surveys. An example of this is the real time search popularity data made available through Google Trends. This type of data makes it possible to study public opinion, behaviour...

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Bibliographic Details
Main Author: Klaudia Lenart
Format: Article
Language:English
Published: Lodz University Press 2024-10-01
Series:Acta Universitatis Lodziensis. Folia Oeconomica
Subjects:
Online Access:https://czasopisma.uni.lodz.pl/foe/article/view/22475
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