Polarization in reporting the 2019 presidential election campaign on Indonesian television
Qualitative research conducted on the 2019 Presidential Election in Indonesia focused on analyzing the coverage of Kompas TV, a national news television station unaffiliated with any political party. This study utilized a systematic approach following Creswell and Creswell’s (2018) six-stage qualita...
Saved in:
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2025-12-01
|
| Series: | Cogent Social Sciences |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311886.2024.2449249 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1832591628578062336 |
|---|---|
| author | Budi Utami Deddy Mulyana Eni Maryani Dadang Rahmat Hidayat |
| author_facet | Budi Utami Deddy Mulyana Eni Maryani Dadang Rahmat Hidayat |
| author_sort | Budi Utami |
| collection | DOAJ |
| description | Qualitative research conducted on the 2019 Presidential Election in Indonesia focused on analyzing the coverage of Kompas TV, a national news television station unaffiliated with any political party. This study utilized a systematic approach following Creswell and Creswell’s (2018) six-stage qualitative data analysis. Kompas TV news regarding presidential candidates Joko Widodo and Prabowo Subianto during the campaign period was scrutinized. The data preparation involved collecting and reviewing campaign news scripts and broadcasts. Coding was applied using Dan Nimmo’s propaganda techniques to discern patterns and themes in coverage. The analysis revealed that glittering generalities, emphasizing positive attributes without criticizing opponents, dominated Kompas TV’s coverage, constituting 49.23% of the campaign news. The study inferred that Kompas TV tended to use words and phrases to promote virtue, while avoiding negativity towards any party or individual. Kompas TV tends to be careful and chooses not to use bad labels on ideas, people, goals, or objects to influence the audience to reject them. As a news media known to be neutral, Kompas TV tries to maintain an objective image and balance when conducting propaganda. Glittering generalities (49.23%), using good words to describe something to obtain support, plain folks (26.15%), portraying candidates as ordinary people, and transfers (18.46%), associating positive traits with candidates, were the most prevalent propaganda techniques employed. |
| format | Article |
| id | doaj-art-c26d75427f534f78be793c8e31c2be20 |
| institution | Kabale University |
| issn | 2331-1886 |
| language | English |
| publishDate | 2025-12-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Cogent Social Sciences |
| spelling | doaj-art-c26d75427f534f78be793c8e31c2be202025-01-22T08:51:58ZengTaylor & Francis GroupCogent Social Sciences2331-18862025-12-0111110.1080/23311886.2024.2449249Polarization in reporting the 2019 presidential election campaign on Indonesian televisionBudi Utami0Deddy Mulyana1Eni Maryani2Dadang Rahmat Hidayat3Faculty of Communication Sciences, University of Padjadjaran, Sumedang, IndonesiaFaculty of Communication Sciences, University of Padjadjaran, Sumedang, IndonesiaFaculty of Communication Sciences, University of Padjadjaran, Sumedang, IndonesiaFaculty of Communication Sciences, University of Padjadjaran, Sumedang, IndonesiaQualitative research conducted on the 2019 Presidential Election in Indonesia focused on analyzing the coverage of Kompas TV, a national news television station unaffiliated with any political party. This study utilized a systematic approach following Creswell and Creswell’s (2018) six-stage qualitative data analysis. Kompas TV news regarding presidential candidates Joko Widodo and Prabowo Subianto during the campaign period was scrutinized. The data preparation involved collecting and reviewing campaign news scripts and broadcasts. Coding was applied using Dan Nimmo’s propaganda techniques to discern patterns and themes in coverage. The analysis revealed that glittering generalities, emphasizing positive attributes without criticizing opponents, dominated Kompas TV’s coverage, constituting 49.23% of the campaign news. The study inferred that Kompas TV tended to use words and phrases to promote virtue, while avoiding negativity towards any party or individual. Kompas TV tends to be careful and chooses not to use bad labels on ideas, people, goals, or objects to influence the audience to reject them. As a news media known to be neutral, Kompas TV tries to maintain an objective image and balance when conducting propaganda. Glittering generalities (49.23%), using good words to describe something to obtain support, plain folks (26.15%), portraying candidates as ordinary people, and transfers (18.46%), associating positive traits with candidates, were the most prevalent propaganda techniques employed.https://www.tandfonline.com/doi/10.1080/23311886.2024.2449249Propagandanewstelevisionglittering generalitiestransferplain folks |
| spellingShingle | Budi Utami Deddy Mulyana Eni Maryani Dadang Rahmat Hidayat Polarization in reporting the 2019 presidential election campaign on Indonesian television Cogent Social Sciences Propaganda news television glittering generalities transfer plain folks |
| title | Polarization in reporting the 2019 presidential election campaign on Indonesian television |
| title_full | Polarization in reporting the 2019 presidential election campaign on Indonesian television |
| title_fullStr | Polarization in reporting the 2019 presidential election campaign on Indonesian television |
| title_full_unstemmed | Polarization in reporting the 2019 presidential election campaign on Indonesian television |
| title_short | Polarization in reporting the 2019 presidential election campaign on Indonesian television |
| title_sort | polarization in reporting the 2019 presidential election campaign on indonesian television |
| topic | Propaganda news television glittering generalities transfer plain folks |
| url | https://www.tandfonline.com/doi/10.1080/23311886.2024.2449249 |
| work_keys_str_mv | AT budiutami polarizationinreportingthe2019presidentialelectioncampaignonindonesiantelevision AT deddymulyana polarizationinreportingthe2019presidentialelectioncampaignonindonesiantelevision AT enimaryani polarizationinreportingthe2019presidentialelectioncampaignonindonesiantelevision AT dadangrahmathidayat polarizationinreportingthe2019presidentialelectioncampaignonindonesiantelevision |