AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?

Issues linked to the increasing presence of AI-generated content in people’s lives, and the importance of being able to effectively navigate and distinguish such content, are inherently linked to transparency, a notion that our study focuses on by evaluating Art. 50 of the AI Act. This article is a...

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Main Authors: Stanislaw Piasecki, Sophie Morosoli, Natali Helberger, Laurens Naudts
Format: Article
Language:English
Published: Alexander von Humboldt Institute for Internet and Society 2024-10-01
Series:Internet Policy Review
Subjects:
Online Access:https://policyreview.info/node/1810
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author Stanislaw Piasecki
Sophie Morosoli
Natali Helberger
Laurens Naudts
author_facet Stanislaw Piasecki
Sophie Morosoli
Natali Helberger
Laurens Naudts
author_sort Stanislaw Piasecki
collection DOAJ
description Issues linked to the increasing presence of AI-generated content in people’s lives, and the importance of being able to effectively navigate and distinguish such content, are inherently linked to transparency, a notion that our study focuses on by evaluating Art. 50 of the AI Act. This article is a call for action to take the interests of end users into account when specifying AI Act's transparency requirements. It focuses on a specific use case – media organisations producing text with the help of generative AI. We argue that in its current form, Art. 50 leaves many uncertainties and risks doing too little to protect natural persons from manipulation or to empower them to take protective actions. The article combines documental and survey data analysis (based on a sample representative of the Dutch population) to propose concrete policy and regulatory recommendations on the operationalisation of the AI Act’s transparency obligations. Its main objective is to respond to the following question: how to reconcile AI Act’s transparency provisions applicable to digital news articles generated by AI with news readers’ perceptions of manipulation and empowerment?
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spelling doaj-art-c1955f5082cd4315ba150577ef1b68b62025-08-20T02:46:44ZengAlexander von Humboldt Institute for Internet and SocietyInternet Policy Review2197-67752024-10-0113410.14763/2024.4.1810AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?Stanislaw Piasecki0Sophie Morosoli1Natali Helberger2Laurens Naudts3University of AmsterdamUniversity of AmsterdamUniversity of AmsterdamUniversity of AmsterdamIssues linked to the increasing presence of AI-generated content in people’s lives, and the importance of being able to effectively navigate and distinguish such content, are inherently linked to transparency, a notion that our study focuses on by evaluating Art. 50 of the AI Act. This article is a call for action to take the interests of end users into account when specifying AI Act's transparency requirements. It focuses on a specific use case – media organisations producing text with the help of generative AI. We argue that in its current form, Art. 50 leaves many uncertainties and risks doing too little to protect natural persons from manipulation or to empower them to take protective actions. The article combines documental and survey data analysis (based on a sample representative of the Dutch population) to propose concrete policy and regulatory recommendations on the operationalisation of the AI Act’s transparency obligations. Its main objective is to respond to the following question: how to reconcile AI Act’s transparency provisions applicable to digital news articles generated by AI with news readers’ perceptions of manipulation and empowerment?https://policyreview.info/node/1810TransparencyAI ActMediaGenerative AIJournalism
spellingShingle Stanislaw Piasecki
Sophie Morosoli
Natali Helberger
Laurens Naudts
AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
Internet Policy Review
Transparency
AI Act
Media
Generative AI
Journalism
title AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
title_full AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
title_fullStr AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
title_full_unstemmed AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
title_short AI-generated journalism: Do the transparency provisions in the AI Act give news readers what they hope for?
title_sort ai generated journalism do the transparency provisions in the ai act give news readers what they hope for
topic Transparency
AI Act
Media
Generative AI
Journalism
url https://policyreview.info/node/1810
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