Green and resilient hotel operations through mega-event legacies

Mega-events such as the Olympic Games, World Cup, and World Expo aim to leave sustainability legacies, yet the mechanisms through which these goals are realized in hotel operations remain underexplored. This study adopts a multiple case study design, analyzing secondary data including sustainability...

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Main Authors: Toyirova Sarvinoz Atoevna, Lourdes Canós-Darós, Estefanía Osorio-Acosta
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-08-01
Series:Frontiers in Sports and Active Living
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fspor.2025.1604131/full
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author Toyirova Sarvinoz Atoevna
Toyirova Sarvinoz Atoevna
Lourdes Canós-Darós
Estefanía Osorio-Acosta
author_facet Toyirova Sarvinoz Atoevna
Toyirova Sarvinoz Atoevna
Lourdes Canós-Darós
Estefanía Osorio-Acosta
author_sort Toyirova Sarvinoz Atoevna
collection DOAJ
description Mega-events such as the Olympic Games, World Cup, and World Expo aim to leave sustainability legacies, yet the mechanisms through which these goals are realized in hotel operations remain underexplored. This study adopts a multiple case study design, analyzing secondary data including sustainability reports, certification documents, and post-event assessments from five host cities—London, Tokyo, Dubai, Rio de Janeiro, and Doha. The findings reveal that mega-events can serve as catalysts for sustainability upgrades in hotels, including energy-efficient technologies, employee training, and guest-oriented green initiatives. However, not all legacies are uniformly positive: issues such as short-lived initiatives, cost burdens, and limited accountability mechanisms persist. This study contributes to tourism and event management literature by demonstrating how hotels, as essential components of tourism infrastructure, operationalize event-time sustainability commitments into longer-term environmental and social value. It also highlights the interplay of motivations (branding, regulation, guest expectations), constraints (financial and operational), and outcomes (emissions reduction, organizational resilience). While many upgrades offer both financial and reputational benefits, others require trade-offs, confirming that sustainability legacies are complex, context-dependent, and not universally “win-win”.
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publisher Frontiers Media S.A.
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spelling doaj-art-c16b683ea803443e8f48ca94cf3a66b82025-08-20T03:05:49ZengFrontiers Media S.A.Frontiers in Sports and Active Living2624-93672025-08-01710.3389/fspor.2025.16041311604131Green and resilient hotel operations through mega-event legaciesToyirova Sarvinoz Atoevna0Toyirova Sarvinoz Atoevna1Lourdes Canós-Darós2Estefanía Osorio-Acosta3Department of Business Organization, Universitat Politècnica de València, Valencia, SpainTourism and Hotel Management Department, Faculty of Economics and Tourism, Bukhara State University, Bukhara, UzbekistanDepartment of Business Organization, Universitat Politècnica de València, Valencia, SpainDepartment of Business Organization, Universitat Politècnica de València, Valencia, SpainMega-events such as the Olympic Games, World Cup, and World Expo aim to leave sustainability legacies, yet the mechanisms through which these goals are realized in hotel operations remain underexplored. This study adopts a multiple case study design, analyzing secondary data including sustainability reports, certification documents, and post-event assessments from five host cities—London, Tokyo, Dubai, Rio de Janeiro, and Doha. The findings reveal that mega-events can serve as catalysts for sustainability upgrades in hotels, including energy-efficient technologies, employee training, and guest-oriented green initiatives. However, not all legacies are uniformly positive: issues such as short-lived initiatives, cost burdens, and limited accountability mechanisms persist. This study contributes to tourism and event management literature by demonstrating how hotels, as essential components of tourism infrastructure, operationalize event-time sustainability commitments into longer-term environmental and social value. It also highlights the interplay of motivations (branding, regulation, guest expectations), constraints (financial and operational), and outcomes (emissions reduction, organizational resilience). While many upgrades offer both financial and reputational benefits, others require trade-offs, confirming that sustainability legacies are complex, context-dependent, and not universally “win-win”.https://www.frontiersin.org/articles/10.3389/fspor.2025.1604131/fullmega-eventssustainable tourismgreen hotel operationsresilienceevent legacyhospitality management
spellingShingle Toyirova Sarvinoz Atoevna
Toyirova Sarvinoz Atoevna
Lourdes Canós-Darós
Estefanía Osorio-Acosta
Green and resilient hotel operations through mega-event legacies
Frontiers in Sports and Active Living
mega-events
sustainable tourism
green hotel operations
resilience
event legacy
hospitality management
title Green and resilient hotel operations through mega-event legacies
title_full Green and resilient hotel operations through mega-event legacies
title_fullStr Green and resilient hotel operations through mega-event legacies
title_full_unstemmed Green and resilient hotel operations through mega-event legacies
title_short Green and resilient hotel operations through mega-event legacies
title_sort green and resilient hotel operations through mega event legacies
topic mega-events
sustainable tourism
green hotel operations
resilience
event legacy
hospitality management
url https://www.frontiersin.org/articles/10.3389/fspor.2025.1604131/full
work_keys_str_mv AT toyirovasarvinozatoevna greenandresilienthoteloperationsthroughmegaeventlegacies
AT toyirovasarvinozatoevna greenandresilienthoteloperationsthroughmegaeventlegacies
AT lourdescanosdaros greenandresilienthoteloperationsthroughmegaeventlegacies
AT estefaniaosorioacosta greenandresilienthoteloperationsthroughmegaeventlegacies