Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China
This study investigates the high-quality development of rural e-commerce in China, focusing on its role in bridging the urban-rural divide and supporting rural revitalization in the context of digital village initiatives. Using data from 31 provinces (2018–2022), we assess the development levels, sp...
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2025-05-01
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| Series: | Frontiers in Sustainable Food Systems |
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| Online Access: | https://www.frontiersin.org/articles/10.3389/fsufs.2025.1557395/full |
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| author | Liu Fei Wen Bo Wang Xue Wang Yanan Wang Xiaoxi Shang Dan Hou Liang Zhang Donghui |
| author_facet | Liu Fei Wen Bo Wang Xue Wang Yanan Wang Xiaoxi Shang Dan Hou Liang Zhang Donghui |
| author_sort | Liu Fei |
| collection | DOAJ |
| description | This study investigates the high-quality development of rural e-commerce in China, focusing on its role in bridging the urban-rural divide and supporting rural revitalization in the context of digital village initiatives. Using data from 31 provinces (2018–2022), we assess the development levels, spatial linkages, and key drivers of rural e-commerce. Employing a combination of game-theoretic weighting, a modified gravity model, social network analysis, and fuzzy-set qualitative comparative analysis (fsQCA), the study identifies significant regional disparities in e-commerce development. Key drivers include infrastructure, technology, and policy, with central provinces such as Henan and Shandong playing pivotal roles, while peripheral regions face challenges due to lower digital integration. The study highlights two primary pathways for development: one driven by infrastructure and productivity improvements, and the other by technological innovation. These findings offer policy recommendations for enhancing regional collaboration and reducing the urban-rural divide through targeted investments in infrastructure and digital integration. |
| format | Article |
| id | doaj-art-bffaca4293b149d3af2bfba7fcff4215 |
| institution | OA Journals |
| issn | 2571-581X |
| language | English |
| publishDate | 2025-05-01 |
| publisher | Frontiers Media S.A. |
| record_format | Article |
| series | Frontiers in Sustainable Food Systems |
| spelling | doaj-art-bffaca4293b149d3af2bfba7fcff42152025-08-20T02:01:20ZengFrontiers Media S.A.Frontiers in Sustainable Food Systems2571-581X2025-05-01910.3389/fsufs.2025.15573951557395Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in ChinaLiu Fei0Wen Bo1Wang Xue2Wang Yanan3Wang Xiaoxi4Shang Dan5Hou Liang6Zhang Donghui7School of Economics, Hebei GEO University/Hebei Research Base of Scientific and Technological Innovation and Regional Economic Sustainable Development, Shijiazhuang, Hebei, ChinaSchool of Land Science and Space Planning, Hebei GEO University, Shijiazhuang, Hebei, ChinaInstitute of Agricultural Information and Economics, Hebei Academy of Agriculture and Forestry Sciences, Shijiazhuang, Hebei, ChinaHebei Provincial Agricultural Technology Extension Station, Shijiazhuang, Hebei, ChinaInstitute of Agricultural Information and Economics, Hebei Academy of Agriculture and Forestry Sciences, Shijiazhuang, Hebei, ChinaInstitute of Agricultural Information and Economics, Hebei Academy of Agriculture and Forestry Sciences, Shijiazhuang, Hebei, ChinaInstitute of Agricultural Information and Economics, Hebei Academy of Agriculture and Forestry Sciences, Shijiazhuang, Hebei, ChinaInstitute of Remote Sensing Satellite, China Academy of Space Technology, Beijing, ChinaThis study investigates the high-quality development of rural e-commerce in China, focusing on its role in bridging the urban-rural divide and supporting rural revitalization in the context of digital village initiatives. Using data from 31 provinces (2018–2022), we assess the development levels, spatial linkages, and key drivers of rural e-commerce. Employing a combination of game-theoretic weighting, a modified gravity model, social network analysis, and fuzzy-set qualitative comparative analysis (fsQCA), the study identifies significant regional disparities in e-commerce development. Key drivers include infrastructure, technology, and policy, with central provinces such as Henan and Shandong playing pivotal roles, while peripheral regions face challenges due to lower digital integration. The study highlights two primary pathways for development: one driven by infrastructure and productivity improvements, and the other by technological innovation. These findings offer policy recommendations for enhancing regional collaboration and reducing the urban-rural divide through targeted investments in infrastructure and digital integration.https://www.frontiersin.org/articles/10.3389/fsufs.2025.1557395/fullrural e-commercehigh-quality developmentspatial linkage networkdigital villagesdriving pathways |
| spellingShingle | Liu Fei Wen Bo Wang Xue Wang Yanan Wang Xiaoxi Shang Dan Hou Liang Zhang Donghui Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China Frontiers in Sustainable Food Systems rural e-commerce high-quality development spatial linkage network digital villages driving pathways |
| title | Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China |
| title_full | Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China |
| title_fullStr | Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China |
| title_full_unstemmed | Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China |
| title_short | Spatial linkage and integrated driving pathways of high-quality rural e-commerce development in the context of digital villages in China |
| title_sort | spatial linkage and integrated driving pathways of high quality rural e commerce development in the context of digital villages in china |
| topic | rural e-commerce high-quality development spatial linkage network digital villages driving pathways |
| url | https://www.frontiersin.org/articles/10.3389/fsufs.2025.1557395/full |
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