Integration development strategy of Xinjiang wine and cultural tourism industry
Xinjiang is a large area of wine grape planting and wine brewing in China. It is an inevitable trend to give full play to the natural resource conditions and historical cultural advantages of Xinjiang and promote the integration of wine and cultural tourism industry. At present, the integration deve...
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| Format: | Article |
| Language: | English |
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Editorial Department of China Brewing
2024-09-01
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| Series: | Zhongguo niangzao |
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| Online Access: | https://manu61.magtech.com.cn/zgnz/fileup/0254-5071/PDF/0254-5071-2024-43-9-256.pdf |
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| _version_ | 1850044037495521280 |
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| author | ZHAO Xiaoli |
| author_facet | ZHAO Xiaoli |
| author_sort | ZHAO Xiaoli |
| collection | DOAJ |
| description | Xinjiang is a large area of wine grape planting and wine brewing in China. It is an inevitable trend to give full play to the natural resource conditions and historical cultural advantages of Xinjiang and promote the integration of wine and cultural tourism industry. At present, the integration development of Xinjiang wine and cultural tourism industry has formed a certain foundation through government policy guidance, wineries carrying out 'wine + cultural tourism' activities and leveraging exhibition festivals. But there are still many constraints. Therefore, it is necessary to further explore the wine culture, tell the 'Xinjiang wine story', continuously improve the operation ability of wine culture tourism, enrich the exhibition and festival activities to promote the deep integration of Xinjiang wine and cultural tourism industry. |
| format | Article |
| id | doaj-art-bfc0dc72ca1547649ddfc821ad38d4d9 |
| institution | DOAJ |
| issn | 0254-5071 |
| language | English |
| publishDate | 2024-09-01 |
| publisher | Editorial Department of China Brewing |
| record_format | Article |
| series | Zhongguo niangzao |
| spelling | doaj-art-bfc0dc72ca1547649ddfc821ad38d4d92025-08-20T02:55:05ZengEditorial Department of China BrewingZhongguo niangzao0254-50712024-09-0143925626010.11882/j.issn.0254-5071.2024.09.040Integration development strategy of Xinjiang wine and cultural tourism industryZHAO Xiaoli0School of Economics and Management, Changji University, Changji 831100, ChinaXinjiang is a large area of wine grape planting and wine brewing in China. It is an inevitable trend to give full play to the natural resource conditions and historical cultural advantages of Xinjiang and promote the integration of wine and cultural tourism industry. At present, the integration development of Xinjiang wine and cultural tourism industry has formed a certain foundation through government policy guidance, wineries carrying out 'wine + cultural tourism' activities and leveraging exhibition festivals. But there are still many constraints. Therefore, it is necessary to further explore the wine culture, tell the 'Xinjiang wine story', continuously improve the operation ability of wine culture tourism, enrich the exhibition and festival activities to promote the deep integration of Xinjiang wine and cultural tourism industry.https://manu61.magtech.com.cn/zgnz/fileup/0254-5071/PDF/0254-5071-2024-43-9-256.pdfxinjiang|wine|cultural tourism|integrated development |
| spellingShingle | ZHAO Xiaoli Integration development strategy of Xinjiang wine and cultural tourism industry Zhongguo niangzao xinjiang|wine|cultural tourism|integrated development |
| title | Integration development strategy of Xinjiang wine and cultural tourism industry |
| title_full | Integration development strategy of Xinjiang wine and cultural tourism industry |
| title_fullStr | Integration development strategy of Xinjiang wine and cultural tourism industry |
| title_full_unstemmed | Integration development strategy of Xinjiang wine and cultural tourism industry |
| title_short | Integration development strategy of Xinjiang wine and cultural tourism industry |
| title_sort | integration development strategy of xinjiang wine and cultural tourism industry |
| topic | xinjiang|wine|cultural tourism|integrated development |
| url | https://manu61.magtech.com.cn/zgnz/fileup/0254-5071/PDF/0254-5071-2024-43-9-256.pdf |
| work_keys_str_mv | AT zhaoxiaoli integrationdevelopmentstrategyofxinjiangwineandculturaltourismindustry |