Nintendo and the Blue Ocean Strategy: Designing the Four Actions Matrix
The purpose of this article is to analyze the strategies adopted by Nintendo within the framework of the four-action matrix of the BOS (i.e., eliminate, reduce, increase, and create). Documentary research was implemented by scrutinizing the scientific bases of information accessible in electronic me...
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| Format: | Article |
| Language: | English |
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Universidad de Guadalajara
2025-05-01
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| Series: | Mercados y Negocios |
| Subjects: | |
| Online Access: | https://mercadosynegocios.cucea.udg.mx/index.php/MYN/article/view/7813 |
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