Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling

This paper examines public sentiment about Agile methodologies and Digital Transformation through high-end Twitter sentiment analysis techniques. Agile, initially developed for software development, is nowadays one of the most important drivers of innovation and adaptability in many sectors, whereas...

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Main Authors: Hidri Florenc, Çaushi Blerta Abazi, Tigno Gladiola
Format: Article
Language:English
Published: Sciendo 2025-06-01
Series:SEEU Review
Subjects:
Online Access:https://doi.org/10.2478/seeur-2025-0011
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author Hidri Florenc
Çaushi Blerta Abazi
Tigno Gladiola
author_facet Hidri Florenc
Çaushi Blerta Abazi
Tigno Gladiola
author_sort Hidri Florenc
collection DOAJ
description This paper examines public sentiment about Agile methodologies and Digital Transformation through high-end Twitter sentiment analysis techniques. Agile, initially developed for software development, is nowadays one of the most important drivers of innovation and adaptability in many sectors, whereas Digital Transformation reshapes the operations of organizations through the use of digital technologies. Understanding public sentiment toward these concepts is crucial for organizations that want to align their strategy with new trends and adapt to an increasingly digital world.
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institution Kabale University
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spelling doaj-art-bf42708f439c481980c7d2b9b48fdc852025-08-20T03:28:29ZengSciendoSEEU Review1857-84622025-06-01201163010.2478/seeur-2025-0011Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic ModelingHidri Florenc0Çaushi Blerta Abazi1Tigno Gladiola21Faculty of Contemporary Sciences and Technologies, South East European University Tetovo, North Macedonia; Faculty of Software Engineering, Canadian Institute of Technology Tirana, AlbaniaFlorenc.hidri@cit.edu.al2Faculty of Business and Economics, South East European University Tetovo, North Macedonia3Faculty of Engineering, Informatics and Architecture, European University of TiranaTirana, AlbaniaThis paper examines public sentiment about Agile methodologies and Digital Transformation through high-end Twitter sentiment analysis techniques. Agile, initially developed for software development, is nowadays one of the most important drivers of innovation and adaptability in many sectors, whereas Digital Transformation reshapes the operations of organizations through the use of digital technologies. Understanding public sentiment toward these concepts is crucial for organizations that want to align their strategy with new trends and adapt to an increasingly digital world.https://doi.org/10.2478/seeur-2025-0011agile methodologiesdigital transformationsentiment analysistwitter datavader sentiment tooltopic modelinglatent dirichlet allocation (lda)public opinion
spellingShingle Hidri Florenc
Çaushi Blerta Abazi
Tigno Gladiola
Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
SEEU Review
agile methodologies
digital transformation
sentiment analysis
twitter data
vader sentiment tool
topic modeling
latent dirichlet allocation (lda)
public opinion
title Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
title_full Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
title_fullStr Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
title_full_unstemmed Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
title_short Exploring Public Sentiment Towards Agile and Digital Transformation: A Refined Methodological Approach Through Twitter Sentiment Analysis and Topic Modeling
title_sort exploring public sentiment towards agile and digital transformation a refined methodological approach through twitter sentiment analysis and topic modeling
topic agile methodologies
digital transformation
sentiment analysis
twitter data
vader sentiment tool
topic modeling
latent dirichlet allocation (lda)
public opinion
url https://doi.org/10.2478/seeur-2025-0011
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