The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial

Abstract Advances in technology have enabled museum curators to employ equipment that can measure visitors’ physiological responses, offering a means to monitor these responses, while, at the same time, potentially engaging visitors. However, it is unclear whether these devices genuinely promote a p...

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Main Authors: Nicola Vasta, Margherita Andrao, Barbara Treccani, Denis Isaia, Claudio Mulatti
Format: Article
Language:English
Published: SpringerOpen 2025-05-01
Series:Cognitive Research
Subjects:
Online Access:https://doi.org/10.1186/s41235-025-00630-9
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author Nicola Vasta
Margherita Andrao
Barbara Treccani
Denis Isaia
Claudio Mulatti
author_facet Nicola Vasta
Margherita Andrao
Barbara Treccani
Denis Isaia
Claudio Mulatti
author_sort Nicola Vasta
collection DOAJ
description Abstract Advances in technology have enabled museum curators to employ equipment that can measure visitors’ physiological responses, offering a means to monitor these responses, while, at the same time, potentially engaging visitors. However, it is unclear whether these devices genuinely promote a positive experience or, conversely, are perceived as intrusive monitoring tools. Following traditional theories linking physiological responses, emotions and memory, we tested whether wearing a heart rate monitoring wristband during a temporary art exhibition could affect visitors’ emotions and if emotional changes due to this manipulation could, in turn, affect the long-term memory of the artworks. Our findings show that using such a device heightened pleasant emotions experienced by visitors and improved their memory of the exhibit. These effects were still present even after six days from the visit. Moreover, we found that providing fake feedback concerning the emotions experienced in a specific room increased visitors’ memory of artworks within that room. Our results are encouraging regarding the use of these technologies in museum exhibitions and bring evidence that they can enhance visitors' experiences, regardless of their accuracy.
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spelling doaj-art-becdd79e91ca4e58a50ec58098d0691b2025-08-20T01:52:03ZengSpringerOpenCognitive Research2365-74642025-05-0110111510.1186/s41235-025-00630-9The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trialNicola Vasta0Margherita Andrao1Barbara Treccani2Denis Isaia3Claudio Mulatti4Department of Psychology and Cognitive Science, University of TrentoDepartment of Psychology and Cognitive Science, University of TrentoDepartment of Psychology and Cognitive Science, University of TrentoMuseo di Arte Moderna e Contemporanea di Trento e Rovereto (MART)Department of Psychology and Cognitive Science, University of TrentoAbstract Advances in technology have enabled museum curators to employ equipment that can measure visitors’ physiological responses, offering a means to monitor these responses, while, at the same time, potentially engaging visitors. However, it is unclear whether these devices genuinely promote a positive experience or, conversely, are perceived as intrusive monitoring tools. Following traditional theories linking physiological responses, emotions and memory, we tested whether wearing a heart rate monitoring wristband during a temporary art exhibition could affect visitors’ emotions and if emotional changes due to this manipulation could, in turn, affect the long-term memory of the artworks. Our findings show that using such a device heightened pleasant emotions experienced by visitors and improved their memory of the exhibit. These effects were still present even after six days from the visit. Moreover, we found that providing fake feedback concerning the emotions experienced in a specific room increased visitors’ memory of artworks within that room. Our results are encouraging regarding the use of these technologies in museum exhibitions and bring evidence that they can enhance visitors' experiences, regardless of their accuracy.https://doi.org/10.1186/s41235-025-00630-9Improved memory recallAesthetic emotionPhysiological measureMuseumArt exhibitionFake feedback
spellingShingle Nicola Vasta
Margherita Andrao
Barbara Treccani
Denis Isaia
Claudio Mulatti
The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
Cognitive Research
Improved memory recall
Aesthetic emotion
Physiological measure
Museum
Art exhibition
Fake feedback
title The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
title_full The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
title_fullStr The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
title_full_unstemmed The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
title_short The impact of wearing a heart rate monitoring wristband on museum visitors’ memory and emotions: a randomized controlled trial
title_sort impact of wearing a heart rate monitoring wristband on museum visitors memory and emotions a randomized controlled trial
topic Improved memory recall
Aesthetic emotion
Physiological measure
Museum
Art exhibition
Fake feedback
url https://doi.org/10.1186/s41235-025-00630-9
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