Digital intimacy

Our gaze on technology is often short-sighted, even cross-eyed. It focuses only on technological novelty and forgets the other half of the issue: human beings and their ways of using technology. My new book Confidenze Digitali: Vizi e virtù dell’innovazione (‘Digital intimacy: Vices and virtues of...

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Main Author: Massimiano Bucchi
Format: Article
Language:Catalan
Published: Universitat de València 2024-01-01
Series:Mètode Science Studies Journal: Annual Review
Online Access:https://turia.uv.es/index.php/Metode/article/view/28141
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author Massimiano Bucchi
author_facet Massimiano Bucchi
author_sort Massimiano Bucchi
collection DOAJ
description Our gaze on technology is often short-sighted, even cross-eyed. It focuses only on technological novelty and forgets the other half of the issue: human beings and their ways of using technology. My new book Confidenze Digitali: Vizi e virtù dell’innovazione (‘Digital intimacy: Vices and virtues of innovation’) starts from everyday life situations that we all know well and from habits that are as widespread as they are unconscious, analyzing key features that characterize our relationship with technology and more in general contemporary society. For example, why do big tech companies, chatbot and virtual assistants address us confidentially as friends, rather than customers? Why do we often receive kisses and hugs in messages, even from people we do not really know that well? If the person sitting next to us looks at their telephone, why are we likely to do the same within thirty seconds? Why do we not want to pay to read daily news anymore, but we are ready to donate money to Wikipedia? Where does the extraordinary spread of video tutorials on «how to do…» anything – from fresh bread to barbecues, from dying hair to repairing a roller shutter – come from? And what does it say about us?
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publisher Universitat de València
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series Mètode Science Studies Journal: Annual Review
spelling doaj-art-be8d3f1e7ab14f9bbd81612ff0caa73f2024-11-15T00:22:38ZcatUniversitat de ValènciaMètode Science Studies Journal: Annual Review2174-34872174-92212024-01-011410.7203/metode.14.28141Digital intimacyMassimiano Bucchi0<p>Master SCICOMM, University of Trento (Italy).</p>Our gaze on technology is often short-sighted, even cross-eyed. It focuses only on technological novelty and forgets the other half of the issue: human beings and their ways of using technology. My new book Confidenze Digitali: Vizi e virtù dell’innovazione (‘Digital intimacy: Vices and virtues of innovation’) starts from everyday life situations that we all know well and from habits that are as widespread as they are unconscious, analyzing key features that characterize our relationship with technology and more in general contemporary society. For example, why do big tech companies, chatbot and virtual assistants address us confidentially as friends, rather than customers? Why do we often receive kisses and hugs in messages, even from people we do not really know that well? If the person sitting next to us looks at their telephone, why are we likely to do the same within thirty seconds? Why do we not want to pay to read daily news anymore, but we are ready to donate money to Wikipedia? Where does the extraordinary spread of video tutorials on «how to do…» anything – from fresh bread to barbecues, from dying hair to repairing a roller shutter – come from? And what does it say about us? https://turia.uv.es/index.php/Metode/article/view/28141
spellingShingle Massimiano Bucchi
Digital intimacy
Mètode Science Studies Journal: Annual Review
title Digital intimacy
title_full Digital intimacy
title_fullStr Digital intimacy
title_full_unstemmed Digital intimacy
title_short Digital intimacy
title_sort digital intimacy
url https://turia.uv.es/index.php/Metode/article/view/28141
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