PERCEPTION OF MODES OF PUBLIC TRANSPORT COMPARED TO TRAVEL BEHAVIOUR OF URBAN INHABITANTS IN LIGHT OF MARKETING RESEARCH
The study introduces the notion of “travel behaviour” among urban inhabitants, as well as highlighting its most common determinants, one of which is the perception of public transport. The study includes a comparative analysis of the link between passenger perceptions of the main modes of public tr...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Silesian University of Technology
2016-09-01
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| Series: | Scientific Journal of Silesian University of Technology. Series Transport |
| Subjects: | |
| Online Access: | http://sjsutst.polsl.pl/archives/2016/vol92/065_SJSUTST92_2016_HebelWolek.pdf |
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| Summary: | The study introduces the notion of “travel behaviour” among urban
inhabitants, as well as highlighting its most common determinants, one of which is the perception of public transport. The study includes a comparative analysis of the link between passenger perceptions of the main modes of public transport in relation to the actual mode of transport chosen to complete a certain journey, based on market research results collected within a given city. |
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| ISSN: | 0209-3324 2450-1549 |