Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses
This research explores the implementation of Corporate Social Responsibility (CSR) at PT Unilever Indonesia using a qualitative case study approach. It employs a comprehensive methodology to examine the economic, environmental, and social aspects of CSR integration in this multinational company. The...
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| Format: | Article |
| Language: | English |
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Universitas Muhammadiyah Purwokerto
2024-12-01
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| Series: | Kompartemen: Jurnal Ilmiah Akuntansi |
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| Online Access: | https://jurnalnasional.ump.ac.id/index.php/kompartemen/article/view/23741 |
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| author | Aji Fras Aditya Fras Aditya Driana Leniwati Adi Prasetyo Ahmad Juanda Faris Afrizal Ahmad Waluya Jati |
| author_facet | Aji Fras Aditya Fras Aditya Driana Leniwati Adi Prasetyo Ahmad Juanda Faris Afrizal Ahmad Waluya Jati |
| author_sort | Aji Fras Aditya Fras Aditya |
| collection | DOAJ |
| description | This research explores the implementation of Corporate Social Responsibility (CSR) at PT Unilever Indonesia using a qualitative case study approach. It employs a comprehensive methodology to examine the economic, environmental, and social aspects of CSR integration in this multinational company. The study reveals how PT Unilever Indonesia's CSR commitments contribute to economic growth, environmental conservation, and social welfare in Indonesia, aligning with the principles of the Triple Bottom Line. It also highlights the company's recognition through three prestigious awards and examines the dynamics between profit, people, and the planet. Addressing a gap in existing research, this study significantly contributes to the broader discourse on CSR implementation, particularly in the context of an FMCG company operating in a complex environment like Indonesia. It sheds light on the evolving role of corporations in promoting sustainable development. |
| format | Article |
| id | doaj-art-be1512bced174404bfe14c350681d053 |
| institution | DOAJ |
| issn | 1693-1084 2579-8928 |
| language | English |
| publishDate | 2024-12-01 |
| publisher | Universitas Muhammadiyah Purwokerto |
| record_format | Article |
| series | Kompartemen: Jurnal Ilmiah Akuntansi |
| spelling | doaj-art-be1512bced174404bfe14c350681d0532025-08-20T02:44:34ZengUniversitas Muhammadiyah PurwokertoKompartemen: Jurnal Ilmiah Akuntansi1693-10842579-89282024-12-0122227328610.30595/kompartemen.v22i2.237416511Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lensesAji Fras Aditya Fras Aditya0Driana Leniwati1Adi Prasetyo2Ahmad Juanda3Faris Afrizal4Ahmad Waluya Jati5Universitas Muhammadiyah MalangUniversitas Muhammadiyah MalangUniversitas Muhammadiyah MalangUniversitas Muhammadiyah MalangUniversitas Muhammadiyah MalangUniversitas Muhammadiyah MalangThis research explores the implementation of Corporate Social Responsibility (CSR) at PT Unilever Indonesia using a qualitative case study approach. It employs a comprehensive methodology to examine the economic, environmental, and social aspects of CSR integration in this multinational company. The study reveals how PT Unilever Indonesia's CSR commitments contribute to economic growth, environmental conservation, and social welfare in Indonesia, aligning with the principles of the Triple Bottom Line. It also highlights the company's recognition through three prestigious awards and examines the dynamics between profit, people, and the planet. Addressing a gap in existing research, this study significantly contributes to the broader discourse on CSR implementation, particularly in the context of an FMCG company operating in a complex environment like Indonesia. It sheds light on the evolving role of corporations in promoting sustainable development.https://jurnalnasional.ump.ac.id/index.php/kompartemen/article/view/23741corporate social responsibility (csr)economicenvironmentalsocial |
| spellingShingle | Aji Fras Aditya Fras Aditya Driana Leniwati Adi Prasetyo Ahmad Juanda Faris Afrizal Ahmad Waluya Jati Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses Kompartemen: Jurnal Ilmiah Akuntansi corporate social responsibility (csr) economic environmental social |
| title | Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses |
| title_full | Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses |
| title_fullStr | Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses |
| title_full_unstemmed | Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses |
| title_short | Sustainable strive: Holistic exploration of CSR through economic, environmental, and social lenses |
| title_sort | sustainable strive holistic exploration of csr through economic environmental and social lenses |
| topic | corporate social responsibility (csr) economic environmental social |
| url | https://jurnalnasional.ump.ac.id/index.php/kompartemen/article/view/23741 |
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