Consumer Preference and Purchase Intention for Plant Milk: A Survey of Chinese Market

Plant milks are considered to be nutritious, sustainable, and vegetarian food products, and they have been the fastest growing beverages in the past decade in China. However, few studies have investigated consumers’ demands and purchase behaviors with respect to plant milks. Through an online questi...

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Bibliographic Details
Main Authors: Aili Wang, Chunhua Tan, Wenwen Yu, Liang Zou, Dingtao Wu, Xuanbo Liu
Format: Article
Language:English
Published: MDPI AG 2025-04-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/14/7/1240
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