The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability

Economic growth in Indonesia in the micro, small and medium enterprise (MSMEs) sector often needs help in the short term. Regional government efforts to promote education and literacy have strengthened the importance of digitalization in increasing MSME's income, especially after the pandemic....

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Main Authors: Justita Dura, Muhammad Riko Hamdani
Format: Article
Language:English
Published: LPPM Institut Syariah Negeri Junjungan (ISNJ) Bengkalis 2024-06-01
Series:Iqtishaduna: Jurnal Ilmiah Ekonomi Kita
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Online Access:https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/1757
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author Justita Dura
Muhammad Riko Hamdani
author_facet Justita Dura
Muhammad Riko Hamdani
author_sort Justita Dura
collection DOAJ
description Economic growth in Indonesia in the micro, small and medium enterprise (MSMEs) sector often needs help in the short term. Regional government efforts to promote education and literacy have strengthened the importance of digitalization in increasing MSME's income, especially after the pandemic. This research analyses how financial literacy and financial technology (fintech) influence the sustainability of MSMEs in Malang. This type of research is quantitative, using primary data as a questionnaire. The research population consisted of 7920 MSMEs in the city of Malang. The sampling technique used purposive sampling so that 100 MSMEs were obtained as respondents. Data were analyzed using multiple linear regression with the help of SPSS software. The research results show that fintech and financial literacy positively influence the sustainability of MSMEs. Fintech and financial literacy are enough to encourage the expansion and sustainability of MSMEs in Malang. This research can complement existing theories and be a reference for local governments to encourage and facilitate digitalization and financial literacy for MSME players. This research can also be a reference for fintech companies to reach out more to MSMEs and increase fintech socialization.
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spelling doaj-art-ba4e9c7f8b2a4357be6030971c06434e2025-08-20T03:23:30ZengLPPM Institut Syariah Negeri Junjungan (ISNJ) BengkalisIqtishaduna: Jurnal Ilmiah Ekonomi Kita2303-35682684-82282024-06-0113111510.46367/iqtishaduna.v13i1.17571757The Role Of The Digital Economic Literacy Movement In Supporting MSMEs SustainabilityJustita Dura0Muhammad Riko Hamdani1Institut Teknologi dan Bisnis Asia Malang, IndonesiaInstitut Teknologi dan Bisnis Asia Malang, IndonesiaEconomic growth in Indonesia in the micro, small and medium enterprise (MSMEs) sector often needs help in the short term. Regional government efforts to promote education and literacy have strengthened the importance of digitalization in increasing MSME's income, especially after the pandemic. This research analyses how financial literacy and financial technology (fintech) influence the sustainability of MSMEs in Malang. This type of research is quantitative, using primary data as a questionnaire. The research population consisted of 7920 MSMEs in the city of Malang. The sampling technique used purposive sampling so that 100 MSMEs were obtained as respondents. Data were analyzed using multiple linear regression with the help of SPSS software. The research results show that fintech and financial literacy positively influence the sustainability of MSMEs. Fintech and financial literacy are enough to encourage the expansion and sustainability of MSMEs in Malang. This research can complement existing theories and be a reference for local governments to encourage and facilitate digitalization and financial literacy for MSME players. This research can also be a reference for fintech companies to reach out more to MSMEs and increase fintech socialization.https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/1757financial technologyfinancial literacymsmesdigitalizationsustainability
spellingShingle Justita Dura
Muhammad Riko Hamdani
The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
Iqtishaduna: Jurnal Ilmiah Ekonomi Kita
financial technology
financial literacy
msmes
digitalization
sustainability
title The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
title_full The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
title_fullStr The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
title_full_unstemmed The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
title_short The Role Of The Digital Economic Literacy Movement In Supporting MSMEs Sustainability
title_sort role of the digital economic literacy movement in supporting msmes sustainability
topic financial technology
financial literacy
msmes
digitalization
sustainability
url https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/1757
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AT justitadura roleofthedigitaleconomicliteracymovementinsupportingmsmessustainability
AT muhammadrikohamdani roleofthedigitaleconomicliteracymovementinsupportingmsmessustainability