The Effect of Service Quality, Brand Image, E-WOM, Customer Satisfaction on Customer Loyalty
Service quality has become an important strategy in business that encourages customer involvement in creating products that meet customer demand to create customer satisfaction. Brand Image and E-WOM are also still important considerations that influence customer satisfaction. With customer satisfa...
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Main Authors: | Sahlani Sahlani, Endang Ruswanti |
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Format: | Article |
Language: | English |
Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2024-12-01
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Series: | Indonesian Interdisciplinary Journal of Sharia Economics |
Subjects: | |
Online Access: | https://e-journal.uac.ac.id/index.php/iijse/article/view/5946 |
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