From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers

One of the most significant lines in economic studies is investigation of economic behavior of individual. The article analyzes key approaches to studying economic behavior of agents within the frames of behavioral economics that arouses higher and higher interest today. The authors provide definiti...

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Main Authors: N. V. Barinova, V. R. Barinov
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2022-04-01
Series:Вестник Российского экономического университета имени Г. В. Плеханова
Subjects:
Online Access:https://vest.rea.ru/jour/article/view/1293
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author N. V. Barinova
V. R. Barinov
author_facet N. V. Barinova
V. R. Barinov
author_sort N. V. Barinova
collection DOAJ
description One of the most significant lines in economic studies is investigation of economic behavior of individual. The article analyzes key approaches to studying economic behavior of agents within the frames of behavioral economics that arouses higher and higher interest today. The authors provide definitions of the term ‘economic behavior’ that can be found in academic literature. The principle content of the article is made up by studying economic behavior of Russian customers in conditions of economic transformations within the period from the 1970-s to the early 21st century. The research marked stages of economic reforms of this period and analyzed the impact of different factors on shaping the model of behavior in each of the mentioned periods. The authors draw conclusions about trends of developing economic behavior of customers in the era of digitalization and introduction of artificial intellect in the field of making economic decisions.
format Article
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institution DOAJ
issn 2413-2829
2587-9251
language Russian
publishDate 2022-04-01
publisher Plekhanov Russian University of Economics
record_format Article
series Вестник Российского экономического университета имени Г. В. Плеханова
spelling doaj-art-ba11f71f28514c3cbb5a1f6f2d3e03b82025-08-20T03:20:10ZrusPlekhanov Russian University of EconomicsВестник Российского экономического университета имени Г. В. Плеханова2413-28292587-92512022-04-0102364810.21686/2413-2829-2022-2-36-48932From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian CustomersN. V. Barinova0V. R. Barinov1Plekhanov Russian University of EconomicsMoscow Polytechnic UniversityOne of the most significant lines in economic studies is investigation of economic behavior of individual. The article analyzes key approaches to studying economic behavior of agents within the frames of behavioral economics that arouses higher and higher interest today. The authors provide definitions of the term ‘economic behavior’ that can be found in academic literature. The principle content of the article is made up by studying economic behavior of Russian customers in conditions of economic transformations within the period from the 1970-s to the early 21st century. The research marked stages of economic reforms of this period and analyzed the impact of different factors on shaping the model of behavior in each of the mentioned periods. The authors draw conclusions about trends of developing economic behavior of customers in the era of digitalization and introduction of artificial intellect in the field of making economic decisions.https://vest.rea.ru/jour/article/view/1293behavioral economicsdecision-makingtransformation economicseconomic approacheconomic crisis
spellingShingle N. V. Barinova
V. R. Barinov
From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
Вестник Российского экономического университета имени Г. В. Плеханова
behavioral economics
decision-making
transformation economics
economic approach
economic crisis
title From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
title_full From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
title_fullStr From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
title_full_unstemmed From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
title_short From Planned Economy to the Internet Era: Economic Behavior Transformations of Russian Customers
title_sort from planned economy to the internet era economic behavior transformations of russian customers
topic behavioral economics
decision-making
transformation economics
economic approach
economic crisis
url https://vest.rea.ru/jour/article/view/1293
work_keys_str_mv AT nvbarinova fromplannedeconomytotheinterneteraeconomicbehaviortransformationsofrussiancustomers
AT vrbarinov fromplannedeconomytotheinterneteraeconomicbehaviortransformationsofrussiancustomers