When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv

This article explores the symbolic power of script choice in shaping diasporic identity and memory within the Armenian community of Plovdiv, Bulgaria. Focusing on the city’s Armenian cemetery—an exceptional site of visual and cultural inscription—it examines how gravestone epigraphy, script usage, a...

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Main Author: Giustina Selvelli
Format: Article
Language:ces
Published: Kulturní studia 2025-05-01
Series:Kulturní Studia
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Online Access:https://kulturnistudia.cz/when-graves-speak-script-choice-identity-and-cultural-memory-in-the-armenian-cemetery-of-plovdiv/
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author Giustina Selvelli
author_facet Giustina Selvelli
author_sort Giustina Selvelli
collection DOAJ
description This article explores the symbolic power of script choice in shaping diasporic identity and memory within the Armenian community of Plovdiv, Bulgaria. Focusing on the city’s Armenian cemetery—an exceptional site of visual and cultural inscription—it examines how gravestone epigraphy, script usage, and linguistic aesthetics contribute to the construction and reinforcement of a collective sense of Armenianness. Drawing on long-term ethnographic fieldwork and informed by the anthropology of writing, the study argues that Armenian script functions not merely as a means of communication but as a potent visual and ideological marker of ethnic continuity, distinction, and resilience. In a context where the Armenian language is increasingly endangered, the cemetery emerges as both a commemorative space and a semiotic battleground, where orthographic inconsistencies, aesthetic choices, and ideologically loaded inscriptions reveal the tensions between linguistic erosion and symbolic permanence. The article further considers how writing practices—particularly those surrounding sacred memory and death—mediate the community’s relationship to its imagined homeland and to the dominant Bulgarian society. Ultimately, it offers new insights into how material inscriptions serve as enduring vehicles of minority identity, cultural pride, and mnemonic resistance.
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spelling doaj-art-b7fc174125e34d5e966b5f8f5478dcd22025-08-20T03:10:34ZcesKulturní studiaKulturní Studia2336-27662025-05-011202513815610.7160/KS.2025-01(24).05When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of PlovdivGiustina Selvelli0Department of Sociology, Faculty of Arts, University of Ljubljana, SloveniaThis article explores the symbolic power of script choice in shaping diasporic identity and memory within the Armenian community of Plovdiv, Bulgaria. Focusing on the city’s Armenian cemetery—an exceptional site of visual and cultural inscription—it examines how gravestone epigraphy, script usage, and linguistic aesthetics contribute to the construction and reinforcement of a collective sense of Armenianness. Drawing on long-term ethnographic fieldwork and informed by the anthropology of writing, the study argues that Armenian script functions not merely as a means of communication but as a potent visual and ideological marker of ethnic continuity, distinction, and resilience. In a context where the Armenian language is increasingly endangered, the cemetery emerges as both a commemorative space and a semiotic battleground, where orthographic inconsistencies, aesthetic choices, and ideologically loaded inscriptions reveal the tensions between linguistic erosion and symbolic permanence. The article further considers how writing practices—particularly those surrounding sacred memory and death—mediate the community’s relationship to its imagined homeland and to the dominant Bulgarian society. Ultimately, it offers new insights into how material inscriptions serve as enduring vehicles of minority identity, cultural pride, and mnemonic resistance.https://kulturnistudia.cz/when-graves-speak-script-choice-identity-and-cultural-memory-in-the-armenian-cemetery-of-plovdiv/armenian diasporaplovdivbulgariascript choicearmenian alphabetlinguistic landscapearmenian graveyardcollective memory
spellingShingle Giustina Selvelli
When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
Kulturní Studia
armenian diaspora
plovdiv
bulgaria
script choice
armenian alphabet
linguistic landscape
armenian graveyard
collective memory
title When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
title_full When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
title_fullStr When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
title_full_unstemmed When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
title_short When Graves Speak: Script Choice, Identity, and Cultural Memory in the Armenian Cemetery of Plovdiv
title_sort when graves speak script choice identity and cultural memory in the armenian cemetery of plovdiv
topic armenian diaspora
plovdiv
bulgaria
script choice
armenian alphabet
linguistic landscape
armenian graveyard
collective memory
url https://kulturnistudia.cz/when-graves-speak-script-choice-identity-and-cultural-memory-in-the-armenian-cemetery-of-plovdiv/
work_keys_str_mv AT giustinaselvelli whengravesspeakscriptchoiceidentityandculturalmemoryinthearmeniancemeteryofplovdiv