Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
This work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic,...
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Format: | Article |
Language: | Portuguese |
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Universidade do Vale do Rio dos Sinos (UNISINOS)
2019-01-01
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Series: | Ciências Sociais Unisinos |
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Online Access: | http://www.redalyc.org/articulo.oa?id=93868211004 |
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author | Elder Patrick Maia Alves |
author_facet | Elder Patrick Maia Alves |
author_sort | Elder Patrick Maia Alves |
collection | DOAJ |
description | This work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic, technological and creative impact, which has been refashioning the cultural markets through the intense process of digitalization and corporate action. To analyze these aspects, two methodological and analytical strategies were adopted simultaneously along the text. The first one sought to use the concepts of digitalization of the symbolic and cultural-digital capitalism, both of which are woven into other works and research that combine a broader research agenda, whose efforts are engaged in the realization of an economic sociology of cultural markets. The second was to explore the latest economic decisions and commercial and creative strategies adopted by the Netflix, Disney and Apple companies, as well as to update data on the expansion of consumption of digital artistic-cultural content, especially in Brazil. |
format | Article |
id | doaj-art-b79a237bd32c4c5194d9f6652de0d4c4 |
institution | Kabale University |
issn | 2177-6229 |
language | Portuguese |
publishDate | 2019-01-01 |
publisher | Universidade do Vale do Rio dos Sinos (UNISINOS) |
record_format | Article |
series | Ciências Sociais Unisinos |
spelling | doaj-art-b79a237bd32c4c5194d9f6652de0d4c42025-02-06T23:31:43ZporUniversidade do Vale do Rio dos Sinos (UNISINOS)Ciências Sociais Unisinos2177-62292019-01-0155332834010.4013/csu.2019.55.3.03Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e AppleElder Patrick Maia AlvesThis work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic, technological and creative impact, which has been refashioning the cultural markets through the intense process of digitalization and corporate action. To analyze these aspects, two methodological and analytical strategies were adopted simultaneously along the text. The first one sought to use the concepts of digitalization of the symbolic and cultural-digital capitalism, both of which are woven into other works and research that combine a broader research agenda, whose efforts are engaged in the realization of an economic sociology of cultural markets. The second was to explore the latest economic decisions and commercial and creative strategies adopted by the Netflix, Disney and Apple companies, as well as to update data on the expansion of consumption of digital artistic-cultural content, especially in Brazil.http://www.redalyc.org/articulo.oa?id=93868211004competitioncultural marketsculturaldigital services |
spellingShingle | Elder Patrick Maia Alves Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple Ciências Sociais Unisinos competition cultural markets cultural digital services |
title | Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple |
title_full | Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple |
title_fullStr | Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple |
title_full_unstemmed | Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple |
title_short | Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple |
title_sort | competicao e digitalizacao a expansao dos servicos culturais digitais os casos da netflix disney e apple |
topic | competition cultural markets cultural digital services |
url | http://www.redalyc.org/articulo.oa?id=93868211004 |
work_keys_str_mv | AT elderpatrickmaiaalves competicaoedigitalizacaoaexpansaodosservicosculturaisdigitaisoscasosdanetflixdisneyeapple |