Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption

Abstract The accelerated shift to digital learning in higher education, driven by the COVID-19 pandemic, significantly impacted student satisfaction and technology adoption. Utilizing the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) methodology, this systematic review...

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Main Authors: Sergio Pardo-Jaramillo, Daniel Aristizábal-Hernández, Paulo Cabrera, Ignacio Osuna Soto, Andres Muñoz-Villamizar
Format: Article
Language:English
Published: Springer Nature 2025-07-01
Series:Humanities & Social Sciences Communications
Online Access:https://doi.org/10.1057/s41599-025-05474-8
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author Sergio Pardo-Jaramillo
Daniel Aristizábal-Hernández
Paulo Cabrera
Ignacio Osuna Soto
Andres Muñoz-Villamizar
author_facet Sergio Pardo-Jaramillo
Daniel Aristizábal-Hernández
Paulo Cabrera
Ignacio Osuna Soto
Andres Muñoz-Villamizar
author_sort Sergio Pardo-Jaramillo
collection DOAJ
description Abstract The accelerated shift to digital learning in higher education, driven by the COVID-19 pandemic, significantly impacted student satisfaction and technology adoption. Utilizing the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) methodology, this systematic review and meta-analysis assesses the impact of this transition on student satisfaction, measured through the Net Promoter Score (NPS). Analysis across multiple educational programs reveals that postgraduate programs focused on educational innovation received a more favorable response to technological integration compared to undergraduate programs, which demonstrated lower NPS scores and encountered greater adaptation challenges. The findings highlight the necessity of conducting experimental research to further understand causal relationships between technology use and student satisfaction, considering diverse academic contexts, pedagogical strategies, and accessibility of resources. This research advances the discourse on digital transformation in education by emphasizing the importance of tailored technology-mediated strategies that address diverse student needs.
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spelling doaj-art-b75d2baa096e4a7685a82efd3750b58b2025-08-20T03:42:23ZengSpringer NatureHumanities & Social Sciences Communications2662-99922025-07-0112111510.1057/s41599-025-05474-8Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoptionSergio Pardo-Jaramillo0Daniel Aristizábal-Hernández1Paulo Cabrera2Ignacio Osuna Soto3Andres Muñoz-Villamizar4INALDE Business School, Universidad de La SabanaINALDE Business School, Universidad de La SabanaINALDE Business School, Universidad de La SabanaINALDE Business School, Universidad de La SabanaOperations and Supply Chain Management Research Group, International School of Economic and Administrative Sciences, Universidad de La SabanaAbstract The accelerated shift to digital learning in higher education, driven by the COVID-19 pandemic, significantly impacted student satisfaction and technology adoption. Utilizing the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) methodology, this systematic review and meta-analysis assesses the impact of this transition on student satisfaction, measured through the Net Promoter Score (NPS). Analysis across multiple educational programs reveals that postgraduate programs focused on educational innovation received a more favorable response to technological integration compared to undergraduate programs, which demonstrated lower NPS scores and encountered greater adaptation challenges. The findings highlight the necessity of conducting experimental research to further understand causal relationships between technology use and student satisfaction, considering diverse academic contexts, pedagogical strategies, and accessibility of resources. This research advances the discourse on digital transformation in education by emphasizing the importance of tailored technology-mediated strategies that address diverse student needs.https://doi.org/10.1057/s41599-025-05474-8
spellingShingle Sergio Pardo-Jaramillo
Daniel Aristizábal-Hernández
Paulo Cabrera
Ignacio Osuna Soto
Andres Muñoz-Villamizar
Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
Humanities & Social Sciences Communications
title Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
title_full Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
title_fullStr Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
title_full_unstemmed Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
title_short Navigating higher education during COVID-19: a systematic review and meta-analysis of NPS and customer experience in technological adoption
title_sort navigating higher education during covid 19 a systematic review and meta analysis of nps and customer experience in technological adoption
url https://doi.org/10.1057/s41599-025-05474-8
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