The impact of film audio description style on presence in Chinese visually impaired audiences

This study investigates the impact of film audio description (AD) styles on dimensions of presence—spatial presence, engagement, ecological validity, and negative effects—among visually impaired audiences in China. Two distinct styles of AD were evaluated: objective AD and subjective AD. Using a mix...

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Main Authors: Hui Yang, Danni Xie, Yutao Li
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-05-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1541539/full
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author Hui Yang
Danni Xie
Yutao Li
author_facet Hui Yang
Danni Xie
Yutao Li
author_sort Hui Yang
collection DOAJ
description This study investigates the impact of film audio description (AD) styles on dimensions of presence—spatial presence, engagement, ecological validity, and negative effects—among visually impaired audiences in China. Two distinct styles of AD were evaluated: objective AD and subjective AD. Using a mixed-methods methodology that integrated quantitative surveys with qualitative focus group discussions, the study examined participants’ emotional and perceptual responses. The findings indicated that the subjective AD style significantly enhanced key dimensions of presence, including greater engagement, improved spatial awareness, and increased ecological validity while reducing confusion compared to the objective style. These effects were consistent across participants with varying levels of visual impairment and educational backgrounds, demonstrating the broad applicability of the subjective AD style. The study underscores the potential of subjective AD to enhance immersion and elevate the viewing experience, contributing to more inclusive and effective media accessibility for visually impaired audiences.
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publisher Frontiers Media S.A.
record_format Article
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spelling doaj-art-b5d8bb6d46be40e98eabd5ec977faf602025-08-20T03:08:14ZengFrontiers Media S.A.Frontiers in Psychology1664-10782025-05-011610.3389/fpsyg.2025.15415391541539The impact of film audio description style on presence in Chinese visually impaired audiencesHui Yang0Danni Xie1Yutao Li2School of Foreign Languages, Lanzhou Jiaotong University, Lanzhou, ChinaSchool of Foreign Languages, Lanzhou Jiaotong University, Lanzhou, ChinaLanzhou Library, Lanzhou, ChinaThis study investigates the impact of film audio description (AD) styles on dimensions of presence—spatial presence, engagement, ecological validity, and negative effects—among visually impaired audiences in China. Two distinct styles of AD were evaluated: objective AD and subjective AD. Using a mixed-methods methodology that integrated quantitative surveys with qualitative focus group discussions, the study examined participants’ emotional and perceptual responses. The findings indicated that the subjective AD style significantly enhanced key dimensions of presence, including greater engagement, improved spatial awareness, and increased ecological validity while reducing confusion compared to the objective style. These effects were consistent across participants with varying levels of visual impairment and educational backgrounds, demonstrating the broad applicability of the subjective AD style. The study underscores the potential of subjective AD to enhance immersion and elevate the viewing experience, contributing to more inclusive and effective media accessibility for visually impaired audiences.https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1541539/fullaudio descriptionpresencesubjectiveobjectiveChinese visually impaired
spellingShingle Hui Yang
Danni Xie
Yutao Li
The impact of film audio description style on presence in Chinese visually impaired audiences
Frontiers in Psychology
audio description
presence
subjective
objective
Chinese visually impaired
title The impact of film audio description style on presence in Chinese visually impaired audiences
title_full The impact of film audio description style on presence in Chinese visually impaired audiences
title_fullStr The impact of film audio description style on presence in Chinese visually impaired audiences
title_full_unstemmed The impact of film audio description style on presence in Chinese visually impaired audiences
title_short The impact of film audio description style on presence in Chinese visually impaired audiences
title_sort impact of film audio description style on presence in chinese visually impaired audiences
topic audio description
presence
subjective
objective
Chinese visually impaired
url https://www.frontiersin.org/articles/10.3389/fpsyg.2025.1541539/full
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