Integrating Machine Learning Techniques and the Theory of Planned Behavior to Assess the Drivers of and Barriers to the Use of Generative Artificial Intelligence: Evidence in Spain
Generative artificial intelligence (GAI) is emerging as a disruptive force, both economically and socially, with its use spanning from the provision of goods and services to everyday activities such as healthcare and household management. This study analyzes the enabling and inhibiting factors of GA...
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| Main Authors: | Antonio Pérez-Portabella, Jorge de Andrés-Sánchez, Mario Arias-Oliva, Mar Souto-Romero |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-07-01
|
| Series: | Algorithms |
| Subjects: | |
| Online Access: | https://www.mdpi.com/1999-4893/18/7/410 |
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