Assessing the Impact of Big Five Personality Traits on Job Performance: A Study in Association with Insurance Agents in Northern Province, Sri Lanka

The flourishing life insurance industry in Sri Lanka underscores the pivotal role of insurance agents in advancing revenue streams and overall success. This study examines the nexus between the Big Five personality traits and the Job performance of insurance agents in the life insurance companies in...

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Bibliographic Details
Main Authors: S. Harikaran, D. M. C. Dassanayake
Format: Article
Language:English
Published: Faculty of Commerce & Manangement Studies, University of Kelaniya 2024-08-01
Series:Kelaniya Journal of Management
Subjects:
Online Access:https://kjm.sljol.info/articles/7836/files/6704da9176e08.pdf
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