A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas

In volatile emerging markets, Small and Medium-sized Enterprises (SMEs) face high early-stage failure rates, making long-term sustainability challenging. Many attempt to modify their business models but struggle due to financial constraints, operational inefficiencies, limited-scope approaches, and...

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Main Authors: Juan G. Mejia-Duque, Andres Guerrero-Alvarado
Format: Article
Language:English
Published: Taylor & Francis Group 2025-08-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2025.2542427
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author Juan G. Mejia-Duque
Andres Guerrero-Alvarado
author_facet Juan G. Mejia-Duque
Andres Guerrero-Alvarado
author_sort Juan G. Mejia-Duque
collection DOAJ
description In volatile emerging markets, Small and Medium-sized Enterprises (SMEs) face high early-stage failure rates, making long-term sustainability challenging. Many attempt to modify their business models but struggle due to financial constraints, operational inefficiencies, limited-scope approaches, and a lack of structured problem-solving methods. Existing Business Model Innovation (BMI) efforts often lack replicable methodologies and fail to address the limitations of the Business Model Canvas (BMC) in systematic problem-solving. This research proposes a TRIZ-based algorithm integrated with the BMC to overcome these barriers, enhancing SMEs’ sustainability through structured BMI. A single-case study in a Colombian manufacturing SME demonstrated measurable improvements in resource allocation, cost efficiency, quality, customer engagement, and market opportunity identification, strengthening competitiveness and value creation. The algorithm systematically transforms business models by applying TRIZ to all BMC components, addressing SMEs’ key challenges and positioning TRIZ as a strategic BMI tool rather than just a problem-solving method. Key limitations include the resource-intensive nature of BMI, TRIZ’s steep learning curve, and challenges in adapting to dynamic markets. Future research could explore adapting this framework to non-manufacturing sectors and large enterprises. Additionally, the long-term application of this TRIZ-based approach will enhance SMEs’ resilience, ensuring sustained innovation, adaptability, and competitiveness in evolving markets.
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spelling doaj-art-b2d971e8d3754c4683e9bccb5e7d17142025-08-20T02:55:06ZengTaylor & Francis GroupCogent Business & Management2331-19752025-08-0112110.1080/23311975.2025.2542427A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvasJuan G. Mejia-Duque0Andres Guerrero-Alvarado1Technological Innovation Management Doctorate, Universidad de los Andes, Bogota, ColombiaSchool of Management, Universidad de los Andes, Bogota, ColombiaIn volatile emerging markets, Small and Medium-sized Enterprises (SMEs) face high early-stage failure rates, making long-term sustainability challenging. Many attempt to modify their business models but struggle due to financial constraints, operational inefficiencies, limited-scope approaches, and a lack of structured problem-solving methods. Existing Business Model Innovation (BMI) efforts often lack replicable methodologies and fail to address the limitations of the Business Model Canvas (BMC) in systematic problem-solving. This research proposes a TRIZ-based algorithm integrated with the BMC to overcome these barriers, enhancing SMEs’ sustainability through structured BMI. A single-case study in a Colombian manufacturing SME demonstrated measurable improvements in resource allocation, cost efficiency, quality, customer engagement, and market opportunity identification, strengthening competitiveness and value creation. The algorithm systematically transforms business models by applying TRIZ to all BMC components, addressing SMEs’ key challenges and positioning TRIZ as a strategic BMI tool rather than just a problem-solving method. Key limitations include the resource-intensive nature of BMI, TRIZ’s steep learning curve, and challenges in adapting to dynamic markets. Future research could explore adapting this framework to non-manufacturing sectors and large enterprises. Additionally, the long-term application of this TRIZ-based approach will enhance SMEs’ resilience, ensuring sustained innovation, adaptability, and competitiveness in evolving markets.https://www.tandfonline.com/doi/10.1080/23311975.2025.2542427TRIZbusiness model innovationbusiness model canvasstrategic innovationinnovation managementvalue creation
spellingShingle Juan G. Mejia-Duque
Andres Guerrero-Alvarado
A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
Cogent Business & Management
TRIZ
business model innovation
business model canvas
strategic innovation
innovation management
value creation
title A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
title_full A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
title_fullStr A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
title_full_unstemmed A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
title_short A TRIZ-based algorithm for business model innovation in manufacturing SMEs: a systematic framework for strategic innovation integrated with the business model canvas
title_sort triz based algorithm for business model innovation in manufacturing smes a systematic framework for strategic innovation integrated with the business model canvas
topic TRIZ
business model innovation
business model canvas
strategic innovation
innovation management
value creation
url https://www.tandfonline.com/doi/10.1080/23311975.2025.2542427
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