FEATURES OF BUSINESS INNOVATION IMPLEMENTATION IN THE EU ENTERPRISES IN THE CONTEXT OF ECONOMIC INSTABILITY AND RESOURCE CONSTRAINTS
In the context of increased instability in the global economy due to the COVID-19 pandemic and the full-scale war in Ukraine, enterprises in different countries face significant resource constraints. Therefore, the implementation of new organizational, managerial, and marketing methods, which are...
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| Main Authors: | Iryna V. Taranenko, Anastasiia D. Mostova, Hanna V. Shcholokova |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
Alfred Nobel University
2025-07-01
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| Series: | Academy Review |
| Subjects: | |
| Online Access: | https://acadrev.duan.edu.ua/images/PDF/2025/2/17.pdf |
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