Behavioral Factors Determining Interest in Using Online Loans Generation Z: a Study in Indonesia

The development of fintech lending or better known as online loans (pinjol) has shown a significant increase in the last two years. The largest users are millennials and Z generations, reaching 57.3 percent compared to other user ages. This study aims to see behavioral factors, namely financial lite...

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Bibliographic Details
Main Authors: Fery Riyanto, Nanda Adi Purusa, Fakhmi Zakaria, Ekarat Chaichotchuang
Format: Article
Language:Indonesian
Published: Universitas Dian Nuswantoro 2025-03-01
Series:Jurnal Penelitian Ekonomi dan Bisnis
Subjects:
Online Access:https://publikasi.dinus.ac.id/index.php/jpeb/article/view/12147
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