The role of trust in financial robo-advisory adoption: A case of young retail investors in Pakistan
This study examines the trust of retail investors in financial robo-advisory (FRA) services and their intent to adopt them in Pakistan. It also explores the moderating role of age on trust propensity and initial trust. Data were collected from 924 retail investors through an online survey. Partial l...
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| Main Authors: | Zahid Bashir, Sadia Farooq, Muhammad Sabeeh Iqbal, Muhammad Aamir |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2025-06-01
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| Series: | Sustainable Futures |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S266618882500108X |
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