NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY

This article explores how AI is imagined in processes of cultural production, using K-pop as a case study. K-pop serves as a ‘canary in the coalmine’ for the global music industries, having adapted to technological change earlier than its regional counterparts. In this article, I examine the perspec...

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Main Author: Sarah Keith
Format: Article
Language:English
Published: Universidade Feevale 2024-12-01
Series:Brazilian Creative Industries Journal
Online Access:https://periodicos.feevale.br/seer/index.php/braziliancreativeindustries/article/view/3835
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author Sarah Keith
author_facet Sarah Keith
author_sort Sarah Keith
collection DOAJ
description This article explores how AI is imagined in processes of cultural production, using K-pop as a case study. K-pop serves as a ‘canary in the coalmine’ for the global music industries, having adapted to technological change earlier than its regional counterparts. In this article, I examine the perspectives of K-pop management companies, fans, and the IT sector in depicting AI as a future-making technology. It explores how K-pop stakeholders envision AI's transformative effect on the creative and cultural industries, highlighting differences in their AI imaginaries and visions of AI's utility. Stakeholders reveal different and contrasting perspectives, shedding light on the future of the industry and the broader creative culture sector. These imaginaries of AI reveal how AI exists within networks of power and capital, and indicate different visions of AI as a future-making technology in the music industry. The discussion calls for further critical analysis of AI as a socially constructed concept, and its implications for the future of music.
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series Brazilian Creative Industries Journal
spelling doaj-art-af0fddd23cda4710bc68c6d8529eb8442025-08-20T02:38:51ZengUniversidade FeevaleBrazilian Creative Industries Journal2763-86772024-12-0142134010.25112/bcij.v4i2.38353532NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARYSarah Keith0Department of Media, Communications, Creative Arts, Language and Literature (Macquarie University)This article explores how AI is imagined in processes of cultural production, using K-pop as a case study. K-pop serves as a ‘canary in the coalmine’ for the global music industries, having adapted to technological change earlier than its regional counterparts. In this article, I examine the perspectives of K-pop management companies, fans, and the IT sector in depicting AI as a future-making technology. It explores how K-pop stakeholders envision AI's transformative effect on the creative and cultural industries, highlighting differences in their AI imaginaries and visions of AI's utility. Stakeholders reveal different and contrasting perspectives, shedding light on the future of the industry and the broader creative culture sector. These imaginaries of AI reveal how AI exists within networks of power and capital, and indicate different visions of AI as a future-making technology in the music industry. The discussion calls for further critical analysis of AI as a socially constructed concept, and its implications for the future of music.https://periodicos.feevale.br/seer/index.php/braziliancreativeindustries/article/view/3835
spellingShingle Sarah Keith
NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
Brazilian Creative Industries Journal
title NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
title_full NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
title_fullStr NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
title_full_unstemmed NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
title_short NEW TOYS, NEW APPS, NEW IDOLS: K-POP'S AI IMAGINARY
title_sort new toys new apps new idols k pop s ai imaginary
url https://periodicos.feevale.br/seer/index.php/braziliancreativeindustries/article/view/3835
work_keys_str_mv AT sarahkeith newtoysnewappsnewidolskpopsaiimaginary