The Impact of Usability and Reliability on ChatGPT Satisfaction among Gen Z and Gen Y

ChatGPT’s rapid diffusion has transformed large-language-model (LLM) technology from a specialist tool into a mainstream companion for study and work. However, empirical evidence on what drives user satisfaction outside medical settings remains scarce. Focusing on future business and management prof...

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Bibliographic Details
Main Authors: Pejić Bach Mirjana, Palić Mirko, Šimičević Vanja
Format: Article
Language:English
Published: Sciendo 2025-08-01
Series:Organizacija
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Online Access:https://doi.org/10.2478/orga-2025-0013
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Summary:ChatGPT’s rapid diffusion has transformed large-language-model (LLM) technology from a specialist tool into a mainstream companion for study and work. However, empirical evidence on what drives user satisfaction outside medical settings remains scarce. Focusing on future business and management professionals in Croatia, this study examines how perceived ease of use and perceived reliability shape satisfaction with ChatGPT and whether those effects differ between Generation Z (18–25 years) and Generation Y (26–35 years).
ISSN:1581-1832