Multimodal analysis of film within the gem framework
In this paper, the predominantly visual framework developed for the analysis of static multimodal documents within the Genre and Multimodality project ‘GeM’ is considered as a foundation for treating non-static multimodal artifacts. The paper introduces the original framework and characterizes h...
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal de Santa Catarina
2013-07-01
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| Series: | Ilha do Desterro |
| Online Access: | https://periodicos.ufsc.br/index.php/desterro/article/view/30152 |
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| _version_ | 1850207706787348480 |
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| author | John A. Bateman |
| author_facet | John A. Bateman |
| author_sort | John A. Bateman |
| collection | DOAJ |
| description |
In this paper, the predominantly visual framework developed for the analysis of static multimodal documents within the Genre and Multimodality project ‘GeM’ is considered as a foundation for treating non-static multimodal artifacts. The paper introduces the original framework and characterizes how it can be beneficially extended to work with the moving audio-moving image. Several illustrations of the new framework’s application to narrative film are presented in order to show how it may provide stronger support for empirical investigations of artifacts of this kind.
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| format | Article |
| id | doaj-art-a9949bcd7ecf4e31a284a57add59aa1b |
| institution | OA Journals |
| issn | 0101-4846 2175-8026 |
| language | English |
| publishDate | 2013-07-01 |
| publisher | Universidade Federal de Santa Catarina |
| record_format | Article |
| series | Ilha do Desterro |
| spelling | doaj-art-a9949bcd7ecf4e31a284a57add59aa1b2025-08-20T02:10:25ZengUniversidade Federal de Santa CatarinaIlha do Desterro0101-48462175-80262013-07-016410.5007/2175-8026.2013n64p4920389Multimodal analysis of film within the gem frameworkJohn A. Bateman0University of Bremen In this paper, the predominantly visual framework developed for the analysis of static multimodal documents within the Genre and Multimodality project ‘GeM’ is considered as a foundation for treating non-static multimodal artifacts. The paper introduces the original framework and characterizes how it can be beneficially extended to work with the moving audio-moving image. Several illustrations of the new framework’s application to narrative film are presented in order to show how it may provide stronger support for empirical investigations of artifacts of this kind. https://periodicos.ufsc.br/index.php/desterro/article/view/30152 |
| spellingShingle | John A. Bateman Multimodal analysis of film within the gem framework Ilha do Desterro |
| title | Multimodal analysis of film within the gem framework |
| title_full | Multimodal analysis of film within the gem framework |
| title_fullStr | Multimodal analysis of film within the gem framework |
| title_full_unstemmed | Multimodal analysis of film within the gem framework |
| title_short | Multimodal analysis of film within the gem framework |
| title_sort | multimodal analysis of film within the gem framework |
| url | https://periodicos.ufsc.br/index.php/desterro/article/view/30152 |
| work_keys_str_mv | AT johnabateman multimodalanalysisoffilmwithinthegemframework |